Baidu
Business Development Manager - App Advertisers
Mountain View, CA · Full-time
Sponsorship not specified$97k-$150kDetected 84 days ago
Performance MarketingSalesBusiness DevelopmentCold OutreachPipeline ManagementNegotiationOutbound SalesSignal ProcessingCommunication
About the role
- Proactively identify, prospect, and close net-new app advertisers, with a strong focus on mobile user acquisition and performance marketing.
- Achieve and exceed quarterly and annual revenue quotas, with primary accountability for new logo acquisition.
- Act as a consultative sales expert, understanding advertiser KPIs such as CPI, ROAS, LTV, and retention, and mapping them to DSP solutions.
Responsibilities
- Own the entire sales cycle from outbound prospecting and discovery to proposal, negotiation, contracting, and deal closure.
- Build and maintain a robust, forecastable sales pipeline, ensuring consistent deal flow.
- Collaborate with internal teams (AM, Ops, Product) to ensure smooth advertiser onboarding and early campaign success.
Requirements
- Bachelor's degree or higher, with 2-5 years of quota-carrying experience in digital advertising sales, performance marketing, or ad-tech related roles.
- Demonstrated hunter mentality, with a track record of sourcing and closing new business.
- Solid understanding of mobile user acquisition ecosystems, including programmatic buying, DSPs, and performance-based pricing models.
- Ability to independently manage cold outreach, discovery calls, solution pitching, and contract negotiation.
- Self-driven, resilient, and comfortable in a fast-paced, quota-driven environment.
- Competitive base salary plus performance-based commission
- Exposure to global app advertisers and international markets
- High level of ownership and autonomy
- Career growth opportunities within a fast-growing advertising business
Nice to have
- Existing relationships with app advertisers in gaming, social, entertainment, or utility categories are a strong plus.
- Fluency in Chinese Mandarin is a plus
- experience working with global advertisers is preferred.
Skills
- Strong communication, negotiation, and presentation skills.
Compensation
- $97,000-$150,000 USD
- Competitive base salary plus performance-based commission
- Estimated Base Salary Range: $97,000-$150,000 USD
Company info
- Represent the company at industry events, conferences, and client meetings as needed.
- We are hiring quota-carrying Business Development Manager to aggressively grow our app advertiser business in overseas markets.
This listing is sourced directly from Baidu's careers page and normalized into a canonical job model.