Crunchyroll

VP, GTM, UCANZ

Los Angeles, California, United States · Vp

Sponsorship not specified$226k-$280kDetected 28 days ago

CRMPerformance MarketingForecastingLeadershipCommunicationCollaborationProblem Solving

About the role

Operating at the intersection of strategy, product, content, analytics, and operations, you'll shape how millions of fans discover, engage with, and stay connected to Crunchyroll while driving sustainable business growth.
This is a highly visible leadership role with significant business ownership and influence across the organization.
Define regional priorities, market strategies, and investment plans to maximize business impact

Own the end-to-end go-to-market strategy and performance across the UCANZ region
Drive subscriber growth, engagement, retention, and revenue across all major growth levers
Translate global priorities into regional strategies and execution plans that drive measurable business outcomes
Drive decision-making in complex, fast-moving environments by bringing structure to ambiguity and translating competing priorities into actionable plans
Build alignment and influence outcomes across a highly matrixed organization, often without direct ownership of the teams responsible for execution
Own regional GTM budgets and investment allocation, optimizing resources across markets, channels, and growth opportunities
Build executive-level business reviews, strategic recommendations, and growth plans informed by data, consumer insights, and market dynamics
Develop and lead a high-performing team while fostering a culture of ownership, collaboration, accountability, and operational excellence
Support program for new parents

Recognized for sound business judgment and the ability to influence executive decision-making on growth opportunities, competitive dynamics, and strategic trade-offs

Receive a great compensation package including salary plus performance bonus earning potential, paid annually.
Flexible time off policies allowing you to take the time you need to be your whole self.
Generous medical, dental, vision, STD, LTD, and life insurance
Health Saving Account HSA program
Health care and dependent care FSA
Employer paid commuter benefit
The range listed is just one component of Crunchyroll's Total Rewards offerings for employees.
Other rewards may include performance bonuses, employer matched retirement savings, time-off programs, and progressive health benefits and perks.
Pursuant to applicable law, we do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

About Crunchyroll
Founded by fans, Crunchyroll delivers the art and culture of anime to a passionate community.
We super-serve over 100 million anime and manga fans across 200+ countries and territories, and help them connect with the stories and characters they crave.
Whether that experience is online or in-person, streaming video, theatrical, games, merchandise, events and more, it's powered by the anime content we all love.
Join our team, and help us shape the future of anime!
401(k) plan, with employer match
Pet insurance and some of our offices are pet friendly!

This listing is sourced directly from Crunchyroll's careers page and normalized into a canonical job model.