Microchip Technology

Principal Engineer - Product Marketing

CA - San Jose - 3870 N · Principal

Sponsorship not specified$75k-$232kDetected 28 days ago

Product ManagementProduct StrategyBusiness DevelopmentNegotiationForecastingThermal AnalysisFPGAElectrical EngineeringRF EngineeringLeadershipCommunicationCollaboration

About the role

Want to join a 17,000-member team that works on the technology that powers the world around us?
Looking for an atmosphere of trust, empowerment, respect, diversity, and communication?
They are challenged and driven by an incredible array of products and solutions with unlimited career potential.

Responsibilities

Define and maintain product line strategy aligned with market trends and customer requirements.
Develop business cases for new FPGA products, IP, solutions and features.
Create and implement marketing plans, including product positioning, messaging, and competitive differentiation.
Drive new product introductions (NPIs), including pricing, forecasting, collateral development, and training.
Develop clear product positioning and value propositions to differentiate Microchip FPGA solutions.
Provide competitive intelligence to sales teams and create tools for objection handling.
Collaborate with sales teams to develop account strategies and secure design wins.
Support negotiations for strategic partnerships and joint development initiatives.
Support worldwide field sales and applications teams with tools, training, and competitive analysis.
How about an opportunity to own a piece of a multi-billion dollar (with a B!) global organization?

Requirements

10+ years of relevant experience
Proven track record in defining product strategies, executing NPIs, and driving business development.
Ability to work in a global, cross-functional team environment.

Nice to have

Bachelor's degree in Electrical Engineering or related field (MBA preferred)
5+ years in semiconductor product marketing or product management (FPGA experience strongly preferred).

Skills

Product Strategy & Roadmap
Go-to-Market Execution
Competitive Analysis & Positioning
Conduct in-depth competitive analysis to understand market dynamics, competitor offerings, and pricing strategies.
Business Development
Identify and pursue new business opportunities in target markets and strategic accounts.
Cross-Functional Collaboration
Work with engineering to define specifications and prioritize features.
Market Intelligence
Analyze market trends, customer needs, and competitive landscape to guide product decisions.
Represent Microchip at industry events, conferences, and customer meetings.

Compensation

We offer a total compensation package that ranks among the best in the industry.
It consists of competitive base pay, restricted stock units, and quarterly bonus payments.
The annual base salary range for this position, which could be performed in the US, is $75,000 - $232,000.* *Range is dependent on numerous factors including job location, skills and experience.
For more information on applicable equal employment regulations, please refer to the Know Your Rights: Workplace Discrimination is Illegal Poster.
To all recruitment agencies: Microchip Technology Inc. does not accept unsolicited agency resumes.
Please do not forward resumes to our recruiting team or other Microchip employees.

Benefits

Benefits of working at Microchip

Company info

Build relationships with key customers, ecosystem partners, and industry influencers to expand Microchip's FPGA footprint.
Are you looking for a unique opportunity to be a part of something great?
We offer all that and more at Microchip Technology Inc.

Equal opportunity

Microchip Technology Inc is an equal opportunity/affirmative action employer.
equal opportunity/affirmative action employer.

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This listing is sourced directly from Microchip Technology's careers page and normalized into a canonical job model.