SASSO
Amazon Marketing Specialist
baton rouge, Louisiana
Sponsorship not specifiedDetected 29 days ago
Data AnalysisProduct ManagementSEOSEMGoogle AnalyticsInfluencer MarketingForecastingCustomer SupportSignal ProcessingResearchLeadershipCommunicationCollaborationProblem SolvingAdaptability
About the role
- SASSO is partnering with one of our clients to identify an Amazon Marketing Specialist to focus on driving growth, visibility, and profitability across the Amazon marketplace presence for the brand portfolio.
- Plan, execute, and monitor Amazon Advertising campaigns (Sponsored Products, Sponsored Brands, DSP), adjusting bids and targeting to meet ROAS and sales objectives.
- Identify opportunities for expansion into additional Amazon marketplaces, including international channels.
Responsibilities
- Develop and implement Amazon sales and marketing strategies for BCLL brands, aligned with seasonal sports calendars and product release cycles.
- Manage Amazon Seller Central and FBA programs, ensuring accurate inventory, timely fulfillment, and optimal buy box performance.
- Create, optimize, and maintain product listings with compelling titles, descriptions, images, videos, and keyword-rich content to maximize search ranking and conversion.
- Collaborate with marketing, content, and design teams to create A+ content, brand stores, and promotional assets.
- Maintain and share regular performance reports with leadership, recommending adjustments to strategy based on data.
- This role is central to the company's direct-to-consumer strategy, working closely with product, marketing, and creative teams to optimize listings, manage paid campaigns, and expand reach within the Amazon ecosystem.
Requirements
- Education and Experience:
- ability to manage multiple priorities in a fast-paced environment.
- Behavioral Competencies:
- Results-Oriented: Focused on delivering measurable revenue growth and ROI.
- Analytical Mindset: Uses data to inform decisions and optimize performance.
- Creative Problem-Solving: Finds innovative solutions to marketplace challenges.
Nice to have
- Bachelor's degree in marketing, business, or related field, or equivalent experience.
- 3+ years of experience managing Amazon Seller Central accounts, preferably for consumer products or sports-related brands.
- Proven track record of executing successful Amazon Advertising campaigns and delivering measurable sales growth.
- Strong understanding of SEO/SEM for Amazon, keyword research tools, and listing optimization best practices.
- Proficiency in data analysis and reporting using Amazon reports, Google Analytics, and marketplace analytics tools.
- Experience with inventory forecasting and FBA operations.
- Excellent communication and collaboration skills
- Familiarity with sports, athletics, or e-commerce seasonal sales cycles a plus.
This listing is sourced directly from SASSO's careers page and normalized into a canonical job model.