Workiva

Workiva

Product Marketing Director, GRC

USA - Remote · Director

Sponsorship not specified$154k-$250kDetected 20 days ago
Customer SuccessLeadershipCommunication

About the role

  • At Workiva, you'll bring technology to market that executives, boards, and regulators depend on.
  • Position Overview Governance, risk, and compliance are boardroom imperatives.
  • Regulatory complexity is accelerating and the organizations that win are those that can move fast, report with confidence, and connect risk insight to real business action.

Responsibilities

  • Define and Own the Market Narrative
  • Build clear, differentiated messaging and positioning that shows how Workiva solves real problems for buyers within GRC
  • Drive Go-to-Market Excellence
  • Own the GTM strategy end to end, from launch planning through revenue impact
  • Partner with Competitive Intelligence to build battlecards and sales tools that help reps win deals
  • Create and maintain sales assets and enablement materials-including first-call decks, solution content decks, data sheets, and sales plays
  • If you're energized by meaningful problems, inspired by smart, collaborative teammates, and motivated to help the world's most complex organizations lead with trust and clarity, come join us!
  • Workiva is the platform designed to bring confidence, control, and a competitive edge to the world's most complex organizations.
  • The work you do here helps organizations navigate uncertainty, maintain trust, and make decisions that stand up to scrutiny.
  • Workiva supports employees in working where they work best - either from an office or remotely from any location within their country of employment.

Requirements

  • 10+ years of experience in B2B product marketing or related functions in the SaaS industry
  • Undergraduate degree in marketing or related field
  • Proven ability to align leaders across Sales, Product, Enablement, and Customer Success behind a shared plan
  • Workiva employees are required to undergo comprehensive security and privacy training tailored to their roles, ensuring adherence to company policies and regulatory standards.

Nice to have

  • GRC Experience: Direct experience marketing risk, audit, or compliance solutions, with a strong grasp of buyer personas and competitive dynamics
  • Storytelling: Can make complex, technical products easy to understand for both executives and practitioners
  • Cross-Functional Influence: Proven ability to align leaders across Sales, Product, Enablement, and Customer Success behind a shared plan
  • Customer Focus: Track record of turning buyer and market insight into positioning that wins
  • AI Fluency: Uses AI tools regularly to work faster and sharpen strategy
  • Travel Requirements & Working Conditions
  • How You'll Be Rewarded
  • Why Join Workiva

Skills

  • Up to 25% travel for customer engagements, field events, and internal meetings
  • Reliable internet access for any period working remotely and not in a Workiva office

Compensation

  • $154,000.00 - $250,000.00 ✅ A discretionary bonus typically paid annually
  • The salary range represents the low and high end of the salary range for this job in the US.
  • The actual salary offer will carefully consider a wide range of factors, including your skills, qualifications, experience and other relevant factors.

Benefits

  • ✅ Restricted Stock Units granted at time of hire
  • ✅ 401(k) match and comprehensive employee benefits package

Company info

  • Engage directly with customers, prospects, and industry leaders through events, webinars, and thought leadership
  • Workiva is the trusted data platform for the modern CFO.
  • Our AI-powered platform unifies finance, risk, and sustainability on a single, secure foundation-so leaders can trust their numbers, see emerging risks sooner, and act with speed in a complex world.
  • We're looking for a strategic, collaborative Product Marketing Director, GRC to define and own the go-to-market strategy for Workiva's GRC solutions.

Visa & Work Authorization

  • ability status, veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other protected characteristic

This listing is sourced directly from Workiva's careers page and normalized into a canonical job model.