Wise
CRM Team Lead - North/South Americas
Austin, , United States · Senior
Sponsorship not specifiedDetected 55 days ago
HTMLSQLA/B TestingCRMCommunicationPublic Speaking
About the role
- You will use data to prove the value of your and your team's work. - Stakeholder Partnership: You will be the primary voice for Americas CRM across the company.
- You understand that "spamming" is not a strategy and fight for relevance in every interaction.
- We believe teams are strongest when they are diverse, equitable and inclusive.
Responsibilities
- Wise is a global technology company, building the best way to move and manage the world's money.
- You will build sophisticated, automated journeys that drive activation, cross-sell and retention.
Requirements
- You have 5+ years of experience in CRM or Lifecycle Marketing, with 2+ years managing team members.
- You know how to balance "doing" with "delegating" and have experience managing people.
- You have a proven track record of executing with excellence in autonomy.
- You are as comfortable writing a local brief as you are presenting a long-term strategy to leadership.
- You have hands-on experience with enterprise CRM tools (preferably Braze) and are comfortable discussing data schemas, API triggers, and HTML/Liquid logic with CRM Tech engineers.
- Proficiency in SQL to self-serve data insights.
- Experience in a high-growth product-led, Fintech or SaaS environment.
- Experience working with localised campaigns across multiple regions/languages.
Benefits
- You will hold the vision for how we communicate with customers in the Americas.
Company info
- You will manage, mentor, and inspire a team of 2+ CRM professionals.
- You will foster a culture of experimentation, autonomy, and continuous learning, helping your team grow their careers at Wise.
- You will be the primary voice for Americas CRM across the company.
- You will partner deeply with NorthAm and LatAm Product Managers, Product Marketing, Regional Leads, Analytics, and Creative teams to ensure our communications are aligned with product roadmaps and customer needs.
- Whether people and businesses are sending money to another country, spending abroad, or making and receiving international payments, Wise is on a mission to make their lives easier and save them money.
- As part of our team, you will be helping us create an entirely new network for the world's money.
- More about our mission and what we offer.
- As we continue to grow, we're looking for a Senior CRM Manager to own and elevate our Americas customer lifecycle strategy.
- You will own the end-to-end lifecycle strategy for our customers in NorthAm and LatAm.
- You will bridge the gap between our high-level CRM strategy and tactical execution, ensuring our customers receive the right message, at the right time, through the right channel.
This listing is sourced directly from Wise's careers page and normalized into a canonical job model.