Evvy

Evvy

Product Marketing Manager

New York City

Sponsorship not specifiedDetected 64 days ago
ResearchCommunicationCollaboration

About the role

  • You'll work directly with Evvy's founders on the narratives that define the company - not just product-level messaging, but the arguments we're making to the world about women's health, what's been missing, and why it matters.
  • Evvy is a primarily in-person team based in NYC.
  • Given the cross-functional nature of this role, our ideal candidate is located in NYC.

Responsibilities

  • Own positioning and messaging across Evvy's product portfolio - developing the core narratives, USPs, and claims that articulate what each product does, for whom, and why it matters
  • Lead GTM strategy for new products and features: defining the audience, the message, the channel strategy, and the success metrics
  • Partner with growth, creative, and clinical teams to translate positioning into channel-specific assets - briefs, landing pages, email copy, sales collateral, HCP-facing materials
  • High agency - you identify what needs to happen, figure out how to make it happen, and drive it to completion without waiting for perfect information
  • Top tier team, investors, and partners.

Requirements

  • An exceptional writer - you can make complex science feel urgent and personal, and you know the difference between messaging that informs and messaging that converts
  • Comfortable working cross-functionally across growth, clinical, creative, and partnerships - you know how to write a brief that actually inspires and a framework that actually gets used

Compensation

  • Evvy has generated the world's largest vaginal microbiome dataset from 100,000+ patients, uncovering novel biological markers underlying women's health conditions that collectively cost the healthcare system $180B+ annually.

Benefits

  • $1K learning and development budget
  • Health, dental, and vision insurance, plus HSA plans
  • Paid parental leave
  • Build audience-specific messaging frameworks that work for consumers, healthcare providers, and B2B2C partners - without requiring three different brands to do it
  • Develop the materials that support Evvy's clinical and B2B2C partnerships - including how we show up with healthcare providers who need to trust us before they refer patients
  • 5+ years in product marketing, with meaningful experience at a consumer health, wellness, or science-forward brand

Company info

  • We're looking for a Product Marketing Manager to own how Evvy's products are positioned, messaged, and brought to market - across the consumers who buy them, the clinicians who recommend them, and the partners who distribute them.

This listing is sourced directly from Evvy's careers page and normalized into a canonical job model.