Joyride Autos
Growth Marketing
USA
Sponsorship not specifiedDetected 1408 days ago
SEOGoogle AdsGoogle AnalyticsGrowth MarketingExcel
About the role
- This will include SEO, PPC, video, influencer, Facebook, social, retargeting, print marketing, conversion optimization, conversion tracking, & attribution for our vehicle marketplace business.
- You will identify techniques to convert organic and paid traffic more effectively by optimizing the user journey.
- Above all, you will relentlessly pursue growth for both sides of the marketplace in this highly strategic, visible and cross-functional role.
Responsibilities
- Own overall buyer/seller growth for Joyrides marketplace business by establishing a scalable, cost-effective, and data-centric customer acquisition strategy while tracking the origin of every new customer signup and registration. -Oversee and maintain existing digital advertising channels (search, social, display, video) -Lead efforts to launch incremental campaigns as we expand to new markets -Work collaboratively with analytics to design, implement, and measure tests (audiences, creative, bid strategies, etc.) -Optimize ad performance to meet ROI-centric business goals -Identify and develop new marketing opportunities -Work closely with finance and analytics to create forecasts for growth -Quickly catch bugs/issues and act urgently to address
Requirements
- You are very technical, analytical, and enjoy getting to the lowest level of detail to identify optimization opportunities.
- You have a bias to action and proactively identify areas for growth, owning the outcome.
Benefits
- We are looking for someone who is equally comfortable jumping into the weeds and also capable of developing long-term strategy and vision.
Company info
- We are looking for an analytical, strategic marketer to build a systematic marketing pipeline for our marketplace business.
- We are now successfully executing regular online unclaimed vehicle auctions in major U.S. cities and expanding into new markets.
- We are a lean impactful team composed of motivated, positive, and collaborative individuals dedicated to making Joyride the leading unclaimed vehicle auction platform.
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