Neighborly
Director, Marketing Automation & Data Analytics
Irving, TX · Director · Full-time
Sponsorship not specifiedDetected 15 days ago
Machine LearningData AnalysisData EngineeringData ScienceA/B TestingStakeholder ManagementMarketing AnalyticsCRMLeadershipCommunication
About the role
- Bring your ambition to the table as we unlock new doors together, taking your career to the next level.
- Bring your experience and be empowered to innovate.
- Share this job with a friend and follow us on LinkedIn for future opportunity updates.
Responsibilities
- Build a culture of experimentation
- Partner with stakeholders on test prioritization
- Collaborate with data engineering and IT on data availability
- Partner with marketing teams to operationalize models
- 1010 N University Parks Drive, Waco, T X
Requirements
- 8+ years of experience in marketing analytics and automation, with at least 3 years in a leadership role.
- Proven track record in modeling, experimentation, and performance improvement
- Expertise in marketing analytics and experimentation with strong business acumen, stakeholder management, and the ability to translate complex marketing objectives into scalable data and modeling requirements.
- Strong understanding of predictive modeling, ML, and experimentation
- Strong knowledge of marketing measurement (attribution, MMM)
- Ability to translate business needs into analytics and data science requirements
- Familiarity with marketing platforms (CRM, CDPs)
Nice to have
- Bachelor's degree in Marketing, Data Analytics, or related field ( Master's preferred)
Skills
- Deliver insights on ROI and campaign lift
- Establish feedback loops for continuous optimization
Benefits
- Check out our benefits offerings here: Neighborly Benefits
- Equity and bonus opportunities
Company info
- We are dedicated to providing a work environment free from discrimination and harassment, and where employees are treated with respect and dignity and encouraged to be their authentic self.
Visa & Work Authorization
- regard to their race, gender, color, religion, sexual orientation, national origin, age, physical or mental disability, citizenship status, veteran status, or any other characteristic prohibited by federal or state law
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This listing is sourced directly from Neighborly's careers page and normalized into a canonical job model.