Quorum Software

Quorum Software

Marketing Manager, Demand Generation

Washington D.C · Full-time

Sponsorship not specified$80k-$97kDetected 40 days ago
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About the role

  • Based in Washington, D.C., Quorum is the leading provider of workflow software and information services for government affairs professionals globally.
  • At Quorum, our "product" isn't just our software; it's our people.
  • This isn't just a general marketing role-it's an opportunity to architect personalized, multi-touch campaigns that capture the attention of the world's leading public affairs and enterprise decision-makers.

Responsibilities

  • ABM Campaign Architecture: Design and execute insight-driven ABM programs across 1:1, 1:few, and 1:many models for top-tier accounts, utilizing tools like 6Sense, LinkedIn Campaign Manager, and custom landing page experiences.
  • Sales Alignment & Co-Selling: Partner closely with sales leadership to align Go-To-Market (GTM) strategies, prioritize target accounts, and co-create high-impact outreach sequences and plays that engage buying committees.
  • Data-Driven Accountability: Monitor, optimize, and report on full-funnel metrics and pipeline impact, tracking conversion rates and revenue attribution via Salesforce, Marketo, and dedicated dashboards.
  • Upmarket Innovation: Pilot and optimize advanced upmarket tactics, including predictive modeling, buyer intent data workflows, and multi-threaded enterprise outreach.
  • High-Value Content Creation: Collaborate with product marketing and subject matter experts (SMEs) to develop compelling, tailored content-such as emails, microsites, and thought leadership pieces-that resonate with C-level decision-makers.
  • Government Sector Strategy: Maintain, manage, and refine custom ABM motions specifically tailored to the unique constraints, cycles, and compliance standards of governmental prospects.
  • Vendor Performance Management: Manage agency and external vendor relationships supporting ABM, content generation, and paid media programs to maximize ROI.
  • Our office building is located in the heart of downtown DC, easily accessible by metro, bus, and rideshares. It is also in close proximity to great restaurants, food trucks, shopping, and popular happy hour spots.

Requirements

  • You have 4+ years of experience in B2B demand generation, with at least 1 year dedicated to successfully launching and running ABM programs.
  • You possess exceptional written and verbal communication skills, with a natural ability to translate complex product capabilities into high-value messaging that commands the attention of executive and C-suite audiences.
  • You have a passion for operational efficiency and are comfortable managing automated workflows to scale messaging and data orchestration.
  • The Experience: You have 4+ years of experience in B2B demand generation, with at least 1 year dedicated to successfully launching and running ABM programs.
  • The Tech Stack: You have a proven track record working with CRM and marketing automation platforms like Salesforce and Marketo (or HubSpot), alongside specialized ABM platforms such as 6Sense, Terminus, or Demandbase.
  • The Collaborator: You are a master at cross-functional influence, seamlessly bridging the gap between sales, operations, and product marketing teams to execute unified campaigns.
  • AI & Automation Native: You have a passion for operational efficiency and are comfortable managing automated workflows to scale messaging and data orchestration.

Nice to have

  • About the Marketing Team
  • We're responsible for ensuring that clients have an amazing experience with Quorum.

Skills

  • All hiring decisions are made entirely by human recruiters and hiring managers.

Compensation

  • OTE: $80,000 - $97,000 based on experience (base + variable comp)
  • This is a full-time remote position, Exempt - not eligible for overtime.
  • We will not ask you what you are currently earning.
  • We will consider years of relevant experience, relevant professional certifications/education, and performance expectations in setting what we believe is a competitive, fair base salary offer.
  • We will be transparent about our compensation structure so that all candidates have equal access to compensation information and can make an informed decision about whether or not Quorum is the right workplace for them.

Benefits

  • Flexible Paid Time Off
  • Free Subscription to LinkedIn Learning to support professional development
  • Work from Home Reimbursement for home office support
  • Health & Financial Wellbeing support
  • Comprehensive medical, dental, and vision insurance plan options
  • Paid 12 weeks off for parental leave
  • We will consider years of relevant experience, relevant professional certifications/education, and performance expectations in setting what we believe is a competitive, fair base salary offer.

Company info

  • We bridge the gap between creative storytelling and analytical precision, delivering targeted experiences that matter to our audiences.
  • DC, FL, GA, IL, LA, ME, MD, MA, MI, MO, NE, NJ, NC, OH, PA, SC, TN, TX, VT, VA, WV.
  • We are currently hiring for this position in the following states: DC, FL, GA, IL, LA, ME, MD, MA, MI, MO, NE, NJ, NC, OH, PA, SC, TN, TX, VT, VA, WV.
  • We are Growth Drivers: We build data-driven paths to revenue, ensuring our sales partners are equipped with highly engaged, qualified enterprise opportunities.
  • We are Innovators: We experiment constantly with the latest technologies, from predictive intent tools to AI automation, staying ahead of B2B marketing trends.
  • We are Scalable Creators: We bridge the gap between creative storytelling and analytical precision, delivering targeted experiences that matter to our audiences.
  • We are a Community: We thrive on cross-functional alignment and mutual support. We work closely across sales and marketing lines, celebrating wins together, solving challenges creatively, and driving company growth as a unified front.
  • We are an AI-forward team-AI is built into how we work, think, and grow.

Equal opportunity

  • EEO/AA/F/M/Vet/Disabled

Visa & Work Authorization

  • We use AI-assisted features solely to help us search our database, sort information, personalize our email outreach, and support interview note-taking (candidates have the option to opt out).
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This listing is sourced directly from Quorum Software's careers page and normalized into a canonical job model.