Freshworks

Lead - Partner Marketing

Boston, MA, United States

Sponsorship not specified$109k-$143kDetected 7 days ago

Project ManagementSalesforceCRMCommunicationProblem SolvingOrganizational Skills

About the role

Organizations everywhere struggle under the crushing costs and complexities of "solutions" that promise to simplify their lives.
Software is a choice that can make or break a business.
Business software has become a blocker instead of ways to get work done.

Build joint marketing plans with key distributors, top resellers and strategic VARs to drive MQCs, SAOs and pipeline.
Develop localized GTM motions for NA & LATAM markets (Brazil, Mexico, Subtropical South America), tailor messaging and adapt program assets.
To create a better experience for their customers and employees.
Create better or worse experiences.
At Freshworks, we build uncomplicated service software that delivers exceptional customer and employee experiences.
Our enterprise-grade solutions are powerful, yet easy to use, and quick to deliver results.
Come build it with us.
This role serves as the GTM engine behind our partner-led growth, accelerating pipeline through targeted co-marketing programs, strategic field activations and scalable partner enablement.
You'll work directly with influential distributors and high-growth VAR partners to expand Freshworks' reach, strengthen brand presence and amplify sales momentum across diverse markets.
Drive through-partner marketing using campaign-in-a-box assets, content syndication and distributor-led amplification.

6-8 years of experience in a Partner marketing role, such as channels, Resellers, Tech (ISV), and SI partnerships.

We're looking for a marketer who can think strategically, execute flawlessly, operate across cultures and serve as the connective tissue between Sales, Channel and Marketing.

This listing is sourced directly from Freshworks's careers page and normalized into a canonical job model.