Middesk
Director of Growth
New York · Director
Sponsorship not specifiedDetected 49 days ago
A/B TestingSEOGrowth MarketingOutbound SalesLeadershipCollaboration
About the role
- You'll be responsible for turning scattered growth efforts into a focused, compounding pipeline motion.
- Today, we have strong raw materials: content, customer insights, product depth, events, data, and a clear market.
- What we need is someone who can bring those pieces together into a system: the right fuel, distributed through the right engine, measured with the right feedback loops.
Responsibilities
- building the systems, shaping the strategy, orchestrating the campaigns, understanding the data, and creating the engine that helps Middesk grow faster.
- Own Middesk's pipeline generation strategy across inbound, outbound, campaigns, events, paid, SEO/AEO, lifecycle, and account-based marketing
- Build a clear operating model for how marketing creates, measures, and scales pipeline
- Partner closely with Sales and SDR leadership to align marketing programs to revenue goals
- Build the systems needed to run marketing like an engine, not a collection of one-off activities
- Create visibility into campaign performance, channel ROI, funnel conversion, and pipeline impact
- Build campaigns that are both highly relevant to our market and creative enough to break through
Requirements
- 7+ years of experience across growth marketing, demand generation, revenue marketing, GTM strategy, or related functions
- Experience owning pipeline creation in a B2B SaaS, fintech, infrastructure, or complex technical product environment
- Ability to work cross-functionally with Sales, Product, Product Marketing, Data, and Leadership
Benefits
- Establish repeatable testing, learning, and iteration loops
Company info
- Middesk makes it easier for businesses to work together.
- Since 2018, we've been transforming business identity verification, replacing slow, manual processes with seamless access to complete, up-to-date data.
- Our platform helps companies across industries confidently verify business identities, onboard customers faster, and reduce risk at every stage of the customer lifecycle.
- Middesk came out of Y Combinator, is backed by Sequoia Capital and Accel Partners, and was recently named to Forbes Fintech 50 List.
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