Freshworks
Product Marketing Manager, Freshservice Platform
San Mateo, CA, United States · Senior
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odds of building a lasting career here
Sponsors, but it's cap-subject — you still face the weighted lottery (~61% per draw at Level IV). Good if you win; have a cap-exempt backup on your list.
Lottery odds assume a STEM candidate.
Personalize to your clock →H-1B wage level
the lottery is wage-weighted — each level is one more entry
$31,942 more — $191,942 — moves this role to Level II and 2 lottery entries. That figure is inside the range the employer already advertised.
Based on the DOL prevailing wage for this occupation and worksite, a base salary of $191,942 would place this position at wage Level II. That figure is within the posted range, and I'd like to target it. This role classifies under "Marketing Managers" for prevailing-wage purposes.
DOL prevailing wage, 2026-27 wage year · Marketing Managers (11-2021) · San Francisco-Oakland-Fremont, CA. Wage level is derived by USCIS from the offered wage, occupation and worksite; the occupation shown is inferred from the job title.
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from this employer's Department of Labor filings
Files H-1B transfers
Sourced from Department of Labor LCA, PERM and prevailing-wage disclosure data. Employer matching is by name, so figures may be split across an employer's legal entities. Absence of a filing means none appears in our copy of the data, not that none exists.
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About the role
- Organizations everywhere struggle under the crushing costs and complexities of "solutions" that promise to simplify their lives.
- Software is a choice that can make or break a business.
- Business software has become a blocker instead of ways to get work done.
Responsibilities
- Own product marketing for the Freshservice platform, including positioning, messaging, and major launches.
- Drive content and external-facing assets that communicate Freshworks' point of view on the unified platform and the uniqueness of our approach.
- Develop differentiated messaging that clearly communicates the business value of bringing service and operations together for IT administrators, IT leaders, and enterprise buyers.
- Lead cross-functional launch planning with Product, Marketing, Sales, Customer Success, Enablement, and PR.
- Create sales enablement content including presentations, battlecards, FAQs, demos, and competitive messaging.
- Develop customer-facing assets including web content, blogs, videos, webinars, and campaigns.
- Partner with Demand Generation and Lifecycle Marketing to drive platform awareness, adoption, and customer engagement.
- Create better or worse experiences.
- Our enterprise-grade solutions are powerful, yet easy to use, and quick to deliver results.
- Come build it with us.
Requirements
- 5+ years of Product Marketing experience in B2B SaaS
- Experience marketing ITSM, IT Operations, DevOps, observability, cloud, cybersecurity, or enterprise infrastructure products
- Strong messaging and positioning skills with the ability to simplify complex technical concepts, including AI, for business and technical audiences
- Experience leading cross-functional product launches from planning through execution
- Experience creating customer-facing content and sales enablement materials
Nice to have
- Experience marketing a multi-product suite or platform, including consolidation or "better together" narratives
- Familiarity with enterprise AI adoption, AI agents, automation, or workflow platforms
- Experience marketing to IT administrators, IT leaders, or enterprise technology buyers
Compensation
- $160k-$200k
Benefits
- With a fresh vision for how the world works.
Company info
- At Freshworks, we have fostered an environment that enables everyone to find their true potential, purpose, and passion, welcoming colleagues of all backgrounds, genders, sexual orientations, religions, and ethnicities.
- To create a better experience for their customers and employees.
- At Freshworks, we build uncomplicated service software that delivers exceptional customer and employee experiences.
- Freshworks is looking for a Product Marketing Manager to own and evolve the Freshservice platform narrative, bringing together service and operations into a single, unified story for IT organizations.
- This role is ideal for someone who enjoys connecting the dots across a broad product portfolio, loves building narratives that make a platform greater than the sum of its parts, and thrives working cross-functionally in a fast-moving SaaS environment.
This listing is sourced directly from Freshworks's careers page and normalized into a canonical job model.