Tombrascareers

Paid Search Manager

Knoxville, TN

Sponsorship not specifiedDetected 26 days ago

SEMGoogle AdsPerformance MarketingLead GenerationExcelResearchCommunicationMentoringOrganizational SkillsMicrosoft Office

About the role

Tombras, a 450+ person, full-service, national advertising agency with a digital mindset, is seeking a Paid Search Manager.
You'll be joining one of the top independent agencies in North America.
Connecting Data & Creativity for Business Results® is working for our clients and creating a flywheel affect fueling both client and agency growth.

Build, launch, and optimize paid search and YouTube campaigns across Google Ads, Microsoft Ads, and Search Ads 360.
Manage and improve campaign performance across Search, Performance Max, Demand Gen, YouTube, Display, Local, Shopping, and App campaigns, where applicable.
Develop tactical paid search media plans, budget recommendations, and weekly/monthly performance reporting for assigned accounts.
Own campaign setup, bid strategy management, budget pacing, optimization, and quality control across multiple brands and verticals.
Partner with internal teams and clients to recommend landing page strategy and conversion rate optimization opportunities.
Manage daily, weekly, and monthly pacing to ensure campaigns deliver against budget and performance goals.
Implement and test strategies designed to improve leads, sales, ROAS, and overall client outcomes across multiple accounts.
Collaborate with the broader Tombras Search team to ensure alignment with client goals, KPIs, reporting frameworks, timelines, and overall media strategy.
Support the training and development of analysts and strategists by sharing knowledge, best practices, and platform expertise.

3+ years of paid search experience within an advertising agency or similar fast-paced performance marketing environment.
Experience across a range of campaign types, including Search, Performance Max, Demand Gen, YouTube, Display, Local, Shopping, and App campaigns.
Working knowledge of measurement and tracking solutions, including pixels, Google Enhanced Conversions, call tracking, and offline conversion imports.
Strong analytical skills with the ability to interpret large data sets and turn performance data into actionable recommendations.
Experience with lead generation and ecommerce performance programs.
Familiarity with bid automation, value-based bidding, and advanced audience strategies.
This job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee.

Hands-on experience managing campaigns in Google Ads and Microsoft Ads, with working knowledge of Search Ads 360 preferred.
Google Ads certification required
Microsoft Advertising certification preferred.

Tombras has been family-run since day 1, we strive to facilitate a family-oriented environment rooted in supporting one another.
Check out the latest Tombras News and Our Values.

equal opportunity employer dedicated to pursuing and hiring a diverse workforce.

This listing is sourced directly from Tombrascareers's careers page and normalized into a canonical job model.