Betterment

Director, Communications

Betterment HQ - New York City · Director

No sponsorship$160k-$190kDetected 20 days ago

Strategic CommunicationsLeadershipCommunicationMentoring

About the role

Reporting to the VP, Strategy & Communications, you'll shape how Betterment shows up in the market - from the narratives we pitch to reporters, to media appearances for our CEO, to how we launch products and respond in moments of crisis.
This is a highly cross-functional, highly visible role.
This role is based out of our NYC office.

As Director, Communications, you will own the strategic direction for external communications, manage an internal team and two external PR agency partnerships, and serve as a senior communications counselor to leadership.
Own the overarching communications strategy across all three lines of business, ensuring messaging is cohesive, differentiated, and aligned with company OKRs.
Manage relationships with external PR agencies; collaborate to shape press strategy, identify and prioritize opportunities, and brief them on launches, company news and proactive storylines.
Drive executive visibility programs including speaking engagements, conference strategy, and award submissions.
Support internal communications efforts in partnership with our People team.
Our team is passionate about our mission, to empower people to build wealth with confidence and ease.
Lead media relations, expanding relationships with top-tier reporters, driving PR campaigns and product launches, and identifying earned media opportunities.
Partner cross-functionally with Marketing, Legal, Compliance, and Product on product launches, brand campaigns and social media amplification.

10+ years of experience in communications or public relations either in-house or at an agency, with at least 3 years in a leadership role.
an ability to find the perfect phrase to inspire an audience or position a product.
Experience managing external agency relationships and balancing in-house vs. outsourced resources.
Track record supporting C-suite executive communications, spokesperson programs, and media training.

Day-one 401(k) match plus matching on qualified student loan payments.
What happens next
We'll take a few weeks to review all applications.
If we'd like to spend more time with you, we'll reach out to arrange next steps, which will include 3-4 sets of meetings with your future colleagues.
Many of our questions will be aimed at understanding how you might operate here at Betterment.
Depending on the role, we may ask you to complete a case study exercise or technical assessments, as we want to collect a robust set of data points to better inform our decisions.
On average, it takes us around 3-5 weeks to make a hiring decision, depending on your availability and sense of urgency.
As a best practice, we aim to interview at least 2-3 final round candidates before making a hiring decision.

Below we've reflected the base salary range for this position.
The range listed is just one component of Betterment's total compensation package for employees.

us as a transgender or transsexual individual), sexual orientation, marital status, age, physical or mental disability, citizenship, past, current or prospective service in the uniformed services, predisposing genetic ch

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