Tutorintelligence
Head of Marketing
Watertown, MA
Sponsorship not specified$180k-$250kDetected 13 days ago
Full-Stack DevelopmentAgentic AISalesSupply ChainLogisticsRoboticsResearchLeadershipCollaboration
About the role
- We're an AI robotics lab with a deployed, revenue-generating fleet and a loyal customer base - very early to a category most companies are still demoing.
- We have two distinct motions to power: a high-velocity mid-market business selling to manufacturers and co-packers, and a growing enterprise business built on seven-figure programs with major logistics and consumer brands.
- Marketing today is early and largely embedded in Sales; your mandate is to turn it into a strategic function that compounds - process-, technology-, and numbers-driven rather than powered by individual heroics.
Responsibilities
- Define Tutor's marketing strategy across both motions and own marketing's contribution to revenue: pipeline sourced and influenced, measured honestly.
- Own Tutor's narrative and positioning: cement our position in public and industry awareness and lay claim to the category while our timing advantage lasts.
- Build the vertical demand engine for the mid-market motion: vertical landing pages, content, nurture, and inbound that make our core products progressively lower-friction to sell.
Requirements
- AI-native: software-capable or deeply curious, already using AI as leverage in your work, and excited to build a marketing org around it.
- You're probably not a fit if your playbook is primarily paid-channel demand gen, if you're a brand leader who doesn't own pipeline, or if you've only operated inside large marketing organizations with big teams and agency support.
- Preferred Experience
- Marketing capital equipment, hardware, or other considered physical-product purchases.
Nice to have
- 10+ years in B2B marketing with experience scaling a marketing function 1→N at a startup (0→1 experience a strong plus) - you've built the machine, not just run one.
- Experience bringing a novel product category to market, creating demand rather than competing for existing search volume in a crowded space.
- Full-stack marketer with a strong product marketing core and real depth in demand generation, events, and PR/brand/category communications.
- Experience across both mid-market velocity and high-touch, high-value enterprise motions.
- Experience marketing to non-technical operational buyers (plant, operations, and supply chain leadership).
- A track record of tight, trusted partnership with sales leadership on a shared pipeline number.
- High-agency, creative, and spiky. strong opinions, distinctive work, and a bias to ship.
- Based in / willing to relocate to the Boston area - this role is in person at our Watertown HQ
Compensation
- Build a quarterly event/PR drumbeat, anchored by a flagship annual Tutor event serving press, enterprise relationship-building, and pipeline.
Company info
- we expect you to build an AI-native marketing organization where an elite team produces at unusual scale.
- Strategy & Ownership of the Number
- Establish the measurement and attribution discipline to know what's working - across trade shows, campaigns, content, and PR - and reallocate accordingly.
- Operate as a full member of the leadership team in tight partnership with the Head of Sales on a shared pipeline.
- Category & Brand
- Build a quarterly event/PR drumbeat, anchored by a flagship annual Tutor event serving press, enterprise relationship-building, and pipeline.
- Systematize founder-led thought leadership and decide how our research and product milestones get told to press, analysts, and the community.
- Bring coherence to our brand and product architecture as the product line expands.
- Product Marketing
- Oversee messaging, customer proof, and sales enablement across product lines and buyer types
- Ensure every deployment turns into marketing assets: case studies by default, quantified ROI stories, and vertical collateral in daily use by the sales team.
- Demand Generation
- Stand up account-based marketing for the enterprise motion with Sales: target-account strategy, executive-level content and programs, and air cover for our largest pursuits.
- Team & AI-Native Operations
- Recruit and lead a small, exceptional team amplified by AI agents - collateral production, research, and campaign operations largely run on pipelines the team designs.
- Own the marketing budget and vendor/agency relationships, with a bias toward building capability in-house.
- Qualifications
- Based in / willing to relocate to the Boston area - this role is in person at our Watertown HQ; travel up to ~20% (customer sites, trade shows), though likely less.
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This listing is sourced directly from Tutorintelligence's careers page and normalized into a canonical job model.