Yotpo

Growth Marketer (Ocean)

New York

Sponsorship not specified$100k-$130kDetected 21 days ago

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About the role

This is a high-ownership, high-visibility role for someone who thinks in cohorts and conversion rates, and can go from hypothesis to live experiment without waiting for permission.
You'll work closely with the founders and have outsized influence on how Ocean grows.

Own the full funnel. Define, instrument, and obsess over our funnel metrics at every stage: acquisition, signup, activation, engagement, and retention. You'll have a deep understanding of where members drop off and why.
Build lifecycle marketing. Design and manage our SMS and email workflows end to end to complement the customer journey, e.g. free to paid conversion, onboarding, and ongoing usage.
Own the full funnel.

A track record of owning a funnel and moving the metrics with a high degree of independence.
To enhance results, build and scale paid funnels when required.

Experience marketing a subscription or membership product.
Background in post-purchase, logistics, or shipping-adjacent products.
Hands-on comfort with analytics tooling (GA4, Amplitude) and light technical setup (pixels, tracking, audience syncs).
Located in NYC or Boston
If you don't meet 100% of the qualifications outlined above, that's okay!
We believe in hiring people, not just skills.
If you have a passion to learn and are excited about eCommerce and technology, then we want to hear from you.
Ocean is for everyone, and we're committed to anti-racist work.

gender identity, religion, genetic information, parental or pregnancy status, national origin, sexual orientation, age, citizenship, marital status, disability, or Veteran status

This listing is sourced directly from Yotpo's careers page and normalized into a canonical job model.