Litmus IO

Litmus IO

Business Development Team Lead

Toronto, Canada · Senior

Sponsorship not specifiedDetected 98 days ago
Distributed SystemsMachine LearningHubSpotSalesforceCRMSalesBusiness DevelopmentPipeline ManagementOutbound SalesForecastingResearchLeadershipCommunicationCollaborationMentoringAdaptability

About the role

  • As the BDR Team Lead (NA) - Player/Coach, you will lead and develop a high-performing team of Business Development Representatives while actively contributing as an individual producer.
  • This hybrid leadership role is ideal for someone who thrives on coaching talent, building scalable outbound strategies, and personally engaging with key manufacturing accounts.
  • You will play a critical role in shaping pipeline generation across North America, partnering closely with sales and marketing leadership to drive revenue growth in the manufacturing sector.

Responsibilities

  • Help recruit, onboard, and develop a high-performing team of BDRs in partnership with the People Operations team, with a strong focus on the North American market
  • Personally prospect and engage strategic manufacturing accounts across North America to build and accelerate pipeline growth
  • Lead by example through consistent execution, strategic prospecting, and strong pipeline generation performance
  • Design, execute, and optimize multi-channel outbound campaigns across email, phone, LinkedIn, and other relevant channels
  • Develop and refine messaging tailored to manufacturing personas and Industry 4.0 initiatives
  • Leadership Opportunity: Shape and build the NA BDR function

Requirements

  • 5+ years in BDR, SDR, or business development roles, with at least 1-2 years in a leadership or mentoring capacity
  • Proven track record of exceeding pipeline generation targets
  • Ability to translate market insights into effective outbound strategies
  • You'll have ownership, visibility, and the ability to shape both product and company as we scale.

Nice to have

  • Experience leading North American outbound teams
  • Background in edge computing, IoT, or industrial automation solutions
  • Experience scaling outbound motion in a startup or high-growth SaaS company
  • Experience in manufacturing, industrial technology, IoT, or related sectors strongly preferred

Skills

  • Proficiency with CRM platforms such as Salesforce and sales engagement tools including Salesloft, HubSpot, and Clay
  • Familiarity with modern sales methodologies such as Challenger Sale, SPIN Selling, and Sandler Selling System
  • Strong understanding of outbound prospecting workflows, account research, and multi-channel engagement strategies
  • Resilient, proactive, and adaptable in a fast-paced, high-growth environment

Compensation

  • Base salary + individual performance-based incentives
  • Competitive Compensation: Base salary + individual performance-based incentives

Benefits

  • Learning & Development: Access to industry training, mentorship, and leadership coaching
  • Foster a high-performance, collaborative, and feedback-driven culture that encourages learning, ownership, and execution excellence

This listing is sourced directly from Litmus IO's careers page and normalized into a canonical job model.