Exel

Exel

Associate Director, GU Key Customer Strategy Marketing

Alameda, CA · Director

Sponsorship not specified$195k-$278kDetected 6 days ago
Brand StrategyFDA RegulatoryResearchLeadershipCommunicationCollaboration

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odds of building a lasting career here

61Sponsors, lottery-bound
Cap-exempt (no lottery)0
Sponsors this role90
Entry-level history0
PERM / green-card track0
Lottery odds (Level IV)94
Fits your clock70

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Green-card filing pattern in this occupation

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Files H-1B transfers

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About the role

  • SUMMARY/JOB PURPOSE The Associate Director, GU Marketing - Key Customer Strategy is responsible for supporting brand strategy development and execution.
  • The Associate Director, GU Marketing - Key Customer Strategy will work collaboratively with key stakeholders to ensure brand objectives are met.
  • The base pay range for this position is $195,000 - $277,500 annually.

Responsibilities

  • Strategically prioritize key customer strategy resources and activities to focus on those with high impact that support strategic insight capture and decision making.
  • Partner with Field Based Marketing, Sales and Access teams on thought leader engagement identification, segmentation, insights gathering, regional strategic initiatives and development of tailored strategies for priority accounts and institutions.
  • Partner with Field Based Marketing team on congress engagement with key opinion leaders to gather insights and assess strategic implications to the brand.
  • Effectively lead core teams to plan, develop strategic objectives, create discussion content, and execute advisory boards for various key customer audiences.
  • Manage vendor relationship and responsibilities for business rules, compliance, budget and execution of GU advisory board plan and scope.
  • Effectively lead development of all peer to peer speaker bureau content to ensure alignment with brand strategy.
  • Partner effectively with cross-functional internal and external stakeholders to create a comprehensive plan, develop a process, and continually capture insights from various activities to inform strategy and execution
  • Proactively identify relevant data events at major congresses and develop a plan to gain key customer insights on the impact of these events on clinical practice.
  • Collaborate with CI team to ensure key market events are being closely monitored and rapidly communicate commercial implications of these events across the organization
  • Partner with promo team to continuously monitor and analyze competitor promotional activities, messaging, and customer engagement tactics to identify trends, anticipate competitive threats, and inform strategic and tactical decision-making across the GU portfolio

Requirements

  • It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications required of employees assigned to the job.
  • Master's degree in related discipline and 9 years of relevant experience
  • BS/BA degree in related discipline and 11 years of relevant experience

Skills

  • Master's degree in related discipline and 9 years of relevant experience; or
  • BS/BA degree in related discipline and 11 years of relevant experience; or
  • Equivalent combination of education and experience.
  • Experience in product marketing, field sales, or market research/analysis in the pharmaceutical or biotech industries
  • Highly experienced in interacting with key opinion leaders and other account stakeholders
  • Experience in pharmaceutical marketing and brand strategy development
  • Oncology experience is strongly preferred
  • Management consulting experience is a plus
  • Ability to effectively prioritize and delegate activities
  • Ability to inspire and influence others without authority
  • Talent for blending innovation with pragmatic execution
  • Ability to network and collaborate internally and externally

Compensation

  • The base pay range for this position is $195,000 - $277,500 annually.
  • Lead annual commercial advisory board planning and monitoring including managing the budget and ensuring compliance.

Benefits

  • Prepare and present advisory board output, collaborating and communicating frequently with Commercial and Medical Leadership.
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