WPP Media
Senior Associate, Retail Media
New York, United States · Senior
Sponsorship not specified$45k-$90kDetected 9 days ago
BudgetingResearchCommunicationProblem Solving
About the role
- Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.
- For more information, visit wppmedia.com.
- About WPP Media WPP is the creative transformation company.
Responsibilities
- Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
- Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.
- WPP is the trusted growth partner for the world's leading brands.
- With exceptional talent, trusted data and intelligence, and world-class partnerships - all united by our pioneering agentic marketing platform, WPP Open - we help clients navigate change, capture opportunity, and deliver transformational growth.
- WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale.
- We use the power of creativity to build better futures for our people, planet, clients and communities.
- It's what elevates us to deliver exceptional experiences for both our clients and each other.
- Manage search media activations across several retailer media networks, including but not limited to Amazon, CitrusAd, Criteo, Pacvue, Macys, Norstrom, etc.
- Manage and build strong relationships with the client teams across Ecommerce, Retail Media, and Brand.
- Strong drive to understand the retail landscape and latest trends in commerce media.
Requirements
- Bachelor's Degree in Business, Analytics, Marketing, Communications, Advertising
Skills
- Optimize client accounts to meet their established KPIs.
- Ensure on-going campaign compliance with WPP Media established guidelines and best practices.
- Prepare campaign performance reports on a weekly, monthly, and quarterly basis.
- Identify insights and optimizations utilizing historical data and competitive research.
- Address technical issues with search campaign serving.
- Understand key drivers of performance on various ecommerce platforms and marketplaces.
- Assist with reconciliation, invoicing, billing, trafficking, and mapping data to our internal media campaign management platform.
- Bachelor's Degree in Business, Analytics, Marketing, Communications, Advertising; OR equivalent professional work experience
- 2+ years of experience in biddable performance media execution or paid ecommerce, with a strong preference for retail media execution.
Compensation
- $45k-$90k
Company info
- In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth.
- At WPP Media, we believe in the power of our culture and our people.
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