THG
Senior Manager, Paid Social
US, New York City · Senior
Sponsorship not specifiedDetected 15 days ago
Data AnalysisPerformance MarketingAccount ManagementProcess ImprovementCommunicationCollaborationMentoring
About the role
- Our portfolio of leading retailers and brands such as LOOKFANTASTIC, Myprotein, ESPA, Perricone MD, and Cult Beauty form our two core businesses: THG Beauty and THG Nutrition.
- The Paid Social Manager is responsible for driving forward the strategy, framework and performance within the Paid Social platforms while also acting as the key business stakeholder for the area.
Responsibilities
- The Paid Social Manager is responsible for planning, developing, executing and optimizing social media campaigns balancing revenue and growth KPIs to drive channel performance.
- To accomplish this, they will bring strong social knowledge, media partner relationships and cross-functional strategic influence to the role to help roadmap and identify future opportunities for growth.
- Collaboration with internal teams, external stakeholders, and creative partners will be crucial to driving innovative and impactful campaigns.
- Analyze social media metrics to evaluate campaign performance, optimize strategies, and maximize audience engagement
- Identify new opportunities to drive commerce and brand engagement, based on evolving customer and cultural trends, including a focus on reaching younger and diverse audiences
- Collaborate with Creative and Influencer teams to deliver best-in-class campaigns and content to our customers
- Partner with cross functional teams to drive process improvement and efficiency and provide mentorship for junior paid social team members
- Excellent communication skills with the ability to explain and deliver insights and recommendations
Skills
- THG Beauty and THG Nutrition.
- Life at THG Beauty
- Why be a Paid Social Manager at THG - Dermstore?
Compensation
- Set vision and annual social media strategies, including campaign level social briefs through to execution and optimization oversight
Benefits
- Set vision and annual social media strategies, including campaign level social briefs through to execution and optimization oversight
- Establish short- and long-term learning agendas and oversee social measurement capabilities, analysis and reporting of campaigns.
Company info
- We are THG, a global ecommerce group on a mission to be the global online leader in beauty and sports nutrition.
- Our portfolio of leading retailers and brands such as LOOKFANTASTIC,
- Our portfolio of leading retailers and iconic beauty brands caters to everyone, everywhere, empowering customers all over the world to look and feel fantastic.
This listing is sourced directly from THG's careers page and normalized into a canonical job model.