Kyra Solutions
Senior Strategist (Strategic, Creative), US East Coast Based
US · Senior
Sponsorship not specifiedDetected 19 days ago
Influencer MarketingBusiness DevelopmentForecastingResearch
About the role
- This role is ideal for a beauty-savvy strategist who's confident turning data into narrative, client goals into creative, and trends into opportunities.
Responsibilities
- Partner with Paid Media and Client Solutions to interpret results and make strategic recommendations
- Support new business efforts by contributing trend insights and POVs for decks, pitches, and proposals
- Collaborate with Account and Campaign Leads to respond to briefs and evolve campaign strategy based on feedback
- Act as the strategic lead across your client portfolio-building relationships rooted in value and clarity
- As a Strategist at Kyra, you'll lead the development of platform-native campaign strategies that combine creative storytelling with measurable brand impact..
- You'll own the strategic direction from pitch through to post-campaign, turning insights into bold creative concepts that resonate across TikTok, Instagram, YouTube, and beyond.
- You'll collaborate closely with Client Solutions, Campaign Management, Paid Media, and Business Development to deliver campaigns for two large enterprise accounts that are not only beautiful-but effective.
- But everything in your application should reflect your own judgement and experience.
Requirements
- 🔑 Strategy Experience in the Creator Space
- Deep knowledge of platform behaviours, content formats, and the creator economy across TikTok, Instagram, and YouTube
- Ability to structure frameworks, make data actionable, and present performance narratives clearly
- Experience owning strategy across multiple live campaigns and strategic touchpoints
Nice to have
- Handle the end-to-end development of campaign strategies-from audience profiling and creator casting logic to content formats, messaging, and performance KPIs
- Work cross-functionally with internal teams to craft compelling platform-native campaign concepts that align with brand tone and commercial goals
- Write high-quality briefs and strategic decks that inspire both clients and creators
- Define and refine measurement frameworks for success across CPV, ER, and platform-specific KPIs
- Use first-party, platform, and audience data to inform targeting, creative direction, and optimisation
- Handle cultural listening, market research, and platform trend tracking within the beauty category
- Translate emerging insights into actionable campaign ideas and brand opportunities
- Join client calls to present strategic recommendations and explain the "why" behind campaign decisions
Skills
- Annual Learning & Development budget to invest in your skills.
Compensation
- 🌴 Annual Time Off: 25 days PTO + bank holidays, 4 company-wide days off (Kyra Days), 3 wellness days, and paid sick leave each year
Benefits
- 🌴 Annual Time Off: 25 days PTO + bank holidays, 4 company-wide days off (Kyra Days), 3 wellness days, and paid sick leave each year
- 📚 Growth: Annual Learning & Development budget to invest in your skills.
- 💰 Rewards: Annual bonus scheme to recognise great work
- 🩺 Healthcare coverage for US-based team members
Company info
- Kyra is an enterprise influencer marketing platform working with brands like SharkNinja, Coach, H&M, Ray-Ban, and Converse.
- Our platform manages the full lifecycle - creator discovery, campaign management, content review, payments, analytics, and AI-powered intelligence across TikTok, Instagram, and YouTube.
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This listing is sourced directly from Kyra Solutions's careers page and normalized into a canonical job model.