Inworld AI
Founding Growth Lead - USA
Mountain View, California, USA · Full-time
Sponsorship not specified$190k-$270kDetected 43 days ago
A/B TestingSEOContent MarketingPerformance MarketingResearchLeadership
About the role
- Today our models are the #1 ranked realtime voice models in the world.
- They are used to power the largest consumer-facing AI applications available, across categories like health, fitness, learning, therapy, companions, customer experience and media; representing 100s of millions of end users.
- Our work spans areas like research and development of state-of-the-art models, optimizing realtime inference, and creating best-in-class APIs and products that allow developers to engage their users.
Responsibilities
- Define and build the growth function from the ground up, establishing the technical infrastructure, frameworks, and repeatable processes that will scale
- Develop and execute strategies to create, engage, and grow our audience across marketing channels (Google, Linkedin, Meta, Reddit, X, etc.) and all possible developer touchpoints
- Partner with product and engineering leadership to influence roadmap prioritization, pricing, and packaging strategy using growth data, funnel analysis, and user insights to inform monetization decisions and conversion optimization
- Build a thriving developer ecosystem, fostering community engagement and advocacy
- Create viral campaigns leveraging product capabilities to reach and convert developers
- Drive SEO, content strategy, and performance marketing initiatives across every channel where developers discover, evaluate, and adopt new tools
- Build and maintain marketing infrastructure, tracking, dashboards, attribution tooling
- Own technical content, from blog posts and landing pages to demo script and onboarding flows
- Strong product or engineering background with technical fluency, able to design and implement technically driven growth systems
- This is a critical, cross-functional role that will own the entire growth funnel, from developer awareness and acquisition to engagement and retention.
Skills
- Track record of running product launches and campaigns that directly accelerated adoption and revenue
- Hands on experience managing performance marketing budgets, paid channel strategy, and attribution across the full funnel
- Thrive in ambiguity and see constant change as opportunity, not obstacle
- Naturally spend nights and weekends hands-on with the latest technical innovations
- Consider marketing as a product surface that can be engineered and automated
- Prior exposure to a product-led growth strategy and usage-based business model
- BA/BS degree or higher, with technical degrees a plus
- comfortable with growth modeling, cohort analysis, A/B experimentation, funnel diagnostics, and data-driven decision-making
- The US base salary range for this full-time position is $190,000 - $270,000 + bonus + equity + benefits.
Compensation
- The US base salary range for this full-time position is $190,000 - $270,000 + bonus + equity + benefits.
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