Rbi

Sr. Manager, Media, Burger King, US&C

Corp - Miami Corporate Office · Senior · Full-time

Sponsorship not specifiedDetected 30 days ago

A/B TestingProject ManagementMarketing AnalyticsExcelResearchLeadershipCommunicationCollaborationPublic SpeakingOrganizational SkillsMicrosoft Office

About the role

Restaurant Brands International Inc. is one of the world's largest quick service restaurant companies with nearly $45 billion in annual system-wide sales and over 32,000 restaurants in more than 120 countries and territories.

Collaborate with management to drive media agency planning and buying strategy across the US.
Partner with media agency and department leaders in budget development, audience strategy, and tactical planning and measurement frameworks across media channels.
Support marketing ad fund management, tracking and optimizing monthly and quarterly financials against business goals.
Lead media testing roadmaps across channels, focusing on revenue growth and innovation.
Collaborate on consumer experience strategy across the purchase journey where media is a touchpoint, coordinating with eCommerce, Analytics, Promo, and Product teams.
Accelerate data-driven strategies at every stage of the funnel and lead ongoing experimentation and testing for both short- and long-term goals.
Maintain an in-depth understanding of media landscape trends, championing bold, creative ideas.
Own local media market test strategies and KPIs for product releases and strategy alignment.
Experience managing a large media budget and optimization processes to deliver business outcomes.

Bachelor's degree or equivalent experience.
Proven experience in cross-functional collaboration and team leadership.
Proficiency in Microsoft Office, including Outlook, Excel, and PowerPoint.
Minimum 5-8+ years of media planning experience, with a strong focus on digital media. QSR experience preferred but not required.
Deep understanding of measurement methodologies (Marketing Mix Modeling, cohort analysis)
Ability to develop and maintain professional relationships with diverse audiences, including company leadership, partners/vendors, and cross-functional teams
#BurgerKing
Benefits at all of our global offices are focused on physical, mental and financial wellness. We offer unique and progressive benefits, including a comprehensive global paid parental leave program that supports employees as they expand their families, free telemedicine and mental wellness support.
Restaurant Brands International and all of its affiliated companies (collectively, RBI) are equal opportunity and affirmative action employers that do not discriminate on the basis of race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or veteran status, or any other characteristic protected by local, state, provincial or federal laws, rules, or regulations. RBI's policy applies to all terms and conditions of employment. Accommodation is available for applicants with disabilities upon request.

Minimum 5-8+ years of media planning experience, with a strong focus on digital media.
QSR experience preferred but not required.
Preferred experience with DSPs, programmatic buying, and major paid media platforms (i.e. Meta, Google, TikTok etc.)

Experience with data-driven full funnel, awareness & performance campaigns.
Comprehensive knowledge of media channels and multi-discipline, data-driven media coordination.
Familiarity with media tools such as Nielsen Ad Intel, iSpot, Pathmatics, and Media Research tools
Solution-oriented approach with strong analytical skills to identify opportunities and solutions.
Excellent organizational skills and ability to prioritize in a dynamic environment.
Strong oral and written communication skills, including experience presenting to stakeholders.
Ready to make your next big professional move?
These independently operated brands have been serving their respective guests, franchisees and communities for decades.
Each brand benefits from the global scale and shared best practices that come from ownership by Restaurant Brands International Inc.
Successful candidates will be expected to work onsite 5 days per week.

Restaurant Brands International Inc. is one of the world's largest quick service restaurant companies with nearly $45 billion in annual system-wide sales and over 32,000 restaurants in more than 120 countries and territories.

We offer unique and progressive benefits, including a comprehensive global paid parental leave program that supports employees as they expand their families, free telemedicine and mental wellness support.

This listing is sourced directly from Rbi's careers page and normalized into a canonical job model.