The Weather Channel
Dir Sales Strategy
New York, NY, United States · Director
Sponsorship not specifiedDetected 4108 days ago
StatisticsResearchLeadership
About the role
- We are The Weather Company, and our name speaks for itself. We are a company focused entirely on the weather, and we're proud to say we reach two-thirds of all U.S. adults through a media portfolio that includes The Weather Channel, weather.com and our mobile applications –Weather Services International, and Weather Underground.
- Our goal is to provide the world's best weather, powered by the best possible data. Of course, we can't actually control the weather, but the information we gather from the largest collection of worldwide forecast data, our state-of-the-art forecast technologies, and the industry's best forecast modeling allows us to accurately predict the weather for
Responsibilities
- Ability to create sales strategies specific to customer sets
Requirements
- Proven ability to quickly establish rapport with C level executives.
Nice to have
- Coordinating with cross functional marketing and ad products teams to position solutions across key verticals.
- Identifying the key needs in the marketplace for relevant verticals, recognizing patterns of feedback from sales and clients, sharing feedback with product teams and identifying solutions
- Understanding the current competitive landscape and outlining a positioning and strategy for relevant verticals
- Consulting with Sales on optimal strategies for monetizing TWC core solutions in relevant verticals
- Bachelor's degree required, MBA preferred.
- Management or significant leadership experience
- Experience working with larger accounts.
- Knowledge of online and offline media sales and operations.
Skills
- Company Description
- Our goal is to provide the world's best weather, powered by the best possible data.
- The Weather Channel is the most widely distributed cable network and the most trusted news network in America.
- On the digital side, our online reach 60 million unique Web consumers each month, 32 million of those via weather.com and our mobile apps.
- In fact, TWC is the 2nd most popular app for iPads, and the 7th most downloaded app on iPhones.
- These statistics say a lot about the quality of our reporting, research, the accuracy of our data, and the talent within our Company.
- Knowledge, Skills and Abilities
- Expert presentation and sales skills.
- Strong prioritization skills
Equal opportunity
- All your information will be kept confidential according to EEO guidelines.
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This listing is sourced directly from The Weather Channel's careers page and normalized into a canonical job model.