Norwegian Cruise Line Holdings (NCLH)
Sr Specialist Trade Marketing
Miami, Florida · Senior
Sponsorship not specifiedDetected 8 days ago
Project ManagementCRMSalesHRLeadershipCommunicationCollaborationPublic SpeakingOrganizational SkillsMicrosoft Office
About the role
- This role translates business priorities, product updates, and commercial initiatives into practical learning experiences, communication tools, and field-ready materials.
- Review feedback, participation data, content usage, and performance indicators to recommend improvements to enablement programs, tools, and communication strategies.
- Monitor industry practices, training methods, and technology solutions to identify opportunities to improve how enablement is delivered and experienced.
Responsibilities
- Partner with Sales, Marketing, Guest Services, Contact Center, and other cross-functional teams, to align messaging, reduce duplication, and deliver a consistent partner experience.
- Develop field content that supports Norwegian Cruise Line's value proposition, brand story, promotions, service processes, and selling points.
- Lead or support trade webinars, onboarding experiences, meeting content, and partner engagement communications that reinforce strategic priorities.
- Perform other job-related duties as assigned.
- Specialist, Trade Marketing creates and executes trade-facing resources that strengthen sales readiness, improve partner understanding, and support revenue growth across Norwegian Cruise Line's travel advisor channels.
Requirements
- Bachelor's Degree
- Minimum 3 years of experience in sales, marketing, training, or similar functions, with B2B relationship management or sales management experience.
- Excellent written and verbal communication skills, including the ability to translate product, sales, and industry information into clear and engaging content.
- Communication, Marketing, Education, Human Resources, Business Administration, Communication or related field.
- Experience may include sales enablement, product marketing, trade marketing, learning and development, B2B sales, or go-to-market teams.
- Hands-on experience with campaign execution, print and digital production, CRM or email platforms, online learning tools, marketing asset systems, and sales enablement resources.
- Strong presentation development and storytelling skills with the ability to create polished, audience-specific materials.
- Strong project management and organizational skills with the ability to manage multiple priorities, deadlines, and stakeholder requests.
Skills
- Ability to analyze feedback, participation data, content usage, and engagement metrics to recommend improvements.
- Proficiency with Microsoft Office, webinar tools, training content platforms, and creative development or project management systems.
- Comfort presenting or facilitating content for large and small audiences in person and virtually.
- Strong collaboration skills with the ability to work effectively across teams and adapt content for different audiences.
- Ability to work independently, anticipate business needs, and adjust quickly to changing priorities.
Benefits
- Create multi-format enablement content, including digital coursework, webinars, presentations, quick-reference guides, facilitator materials, and video-based learning resources.
- Support the ongoing management of learning platforms and resource libraries to ensure content remains current, accessible, and aligned to business priorities.
- Build presentation materials and learning content for leadership, field sales teams, agencies, and partner trainers, ensuring deliverables are polished and audience appropriate.
Equal opportunity
- It is Norwegian Cruise Line Holding's policy not to discriminate against any employee or applicant for employment because of race, color, religion, sex, national origin, age, disability, and marital or veteran status.
- The above statements are intended to describe the general nature and level of work being performed by people assigned to this classification. They are not to be construed as an exhaustive list of all responsibilities, duties, and skills required of personnel so classified. All personnel may be required to perform duties outside of their normal responsibilities from time to time, as needed.
- The above statements are intended to describe the general nature and level of work being performed by people assigned to this classification.
- They are not to be construed as an exhaustive list of all responsibilities, duties, and skills required of personnel so classified.
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