adhdonline

adhdonline

Head of Digital Experience

Grandville, Michigan · Senior · Full-time

No sponsorshipDetected 6 days ago
HTMLCSSA/B TestingComplianceUX ResearchUX DesignDesign SystemsAgileStakeholder ManagementSEOWordPressHIPAAResearchCommunicationCollaboration

About the role

  • Mentavi Health believes in the power and potential of the digital health care journey.
  • Mentavi is transforming access to comprehensive mental health care through innovative telehealth diagnostic evaluations and medication management services.
  • We operate distinct digital spanning D2C brands and our expanding B2B and multi-condition D2C platforms.

Responsibilities

  • Set UX and design direction across all digital surfaces - public websites and the patient portal - ensuring visual and experiential consistency.
  • Define and maintain a shared design system and component library used across both the public site and portal, in coordination with Engineering and web vendor teams.
  • Lead conversion strategy at every stage of the patient lifecycle: visitor to patient, patient to additional services, and patient to long-term engagement.
  • Direct and manage the assigned web vendor relationship (day-to-day communication, project prioritization, quality review, and deliverable acceptance).
  • Collaborate with Product and Engineering on portal UX, in-portal messaging and feature experiences, ensuring parity with the public site design language.
  • Contribute to SEO and AEO strategy ensuring content and structural decisions support both search and AI answer engine visibility.
  • Performs other duties as assigned.
  • This is not a traditional web or marketing role - it sits at the intersection of UX strategy, conversion design, and digital product thinking.
  • You will support leading the experience from first impression through assessment, onboarding, and ongoing engagement within the portal.
  • Experience working with or building a design system used across multiple digital surfaces.

Requirements

  • Bachelor's degree in UX Design, Digital Marketing, Human-Computer Interaction, Communication, or a related field
  • Experience managing external agency or vendor relationships, including scope definition, quality review, and performance accountability.
  • Experience working in or alongside agile/scrum product teams
  • Proven experience in a regulated industry environment
  • Experience with A/B testing and conversion rate optimization tools

Nice to have

  • Proficiency with CMS platforms (WordPress/Elementor preferred) and working knowledge of HTML/CSS sufficient to direct technical vendors and review implementation quality.

Compensation

  • Salary commensurate with experience and regular performance reviews.

Benefits

  • Experience in digital healthcare services, telehealth, or a HIPAA-regulated environment; understanding of clinical content compliance requirements is a meaningful differentiator.
  • Total Rewards & Culture
  • Required Education and Experience:

Equal opportunity

  • Mentavi Health is an equal-opportunity employer.
  • We encourage and welcome diverse candidates to apply for any position you are qualified to bring your unique perspective to our team.
  • To be considered for this position, candidates must be legally authorized to work in the United States on a full-time basis.
  • We are unable to provide visa sponsorship (e.g., H-1B, TN, etc.) for this role now or in the future.

Visa & Work Authorization

  • To be considered for this position, candidates must be legally authorized to work in the United States on a full-time basis.

This listing is sourced directly from adhdonline's careers page and normalized into a canonical job model.