Blockstream

Director of Enterprise Marketing

Menlo Park · Director

Sponsorship not specifiedDetected 194 days ago

Product ManagementBusiness DevelopmentLeadershipCommunication

About the role

Adam Back https://en.wikipedia.org/wiki/Adam_Back and a group of fellow cryptographers and engineers who are passionate about Bitcoin and its potential to change the world.
Today, Blockstream is the leading Bitcoin company, providing cutting-edge infrastructure solutions for enterprises, institutions, and individual Bitcoin users.
The ideal candidate is a self-starter with deep experience in consumer-facing Bitcoin or fintech products, a strong network in the crypto ecosystem, and a proven ability to identify and close high-impact business opportunities.

Develop and own the enterprise go-to-market strategy across product lines, aligning marketing programs with business objectives.
Partner with sales and business development to enable revenue growth, including demand generation, account-based marketing, and customer engagement initiatives.
Lead strategic campaigns and thought leadership initiatives that establish Blockstream as a trusted partner for enterprise Bitcoin and blockchain adoption.
Manage and mentor a small team of marketing professionals and external partners/agencies.
Track and report on marketing performance, pipeline impact, and market feedback to continuously optimize programs.

10+ years of marketing experience, including at least 5 years in enterprise B2B or product marketing leadership roles.
Proven success leading enterprise go-to-market efforts from strategy through execution.
Prior experience in SaaS, fintech, banking, or payments companies at the enterprise level.
Experience working cross-functionally with sales, product, and engineering teams.
Familiarity with Bitcoin, blockchain, or crypto technologies and the broader digital asset ecosystem.

Bachelor's degree in marketing, business, or a technical discipline (MBA or equivalent experience a plus).

Collaborate with product management and engineering to understand and communicate technical value propositions to enterprise customers.

This listing is sourced directly from Blockstream's careers page and normalized into a canonical job model.