Fashion Nova
College & Ambassador Marketing Manager
Beverly Hills, CA, United States · Senior
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About the role
- We are seeking a high-energy, culture-obsessed College & Ambassador Brand Marketing Manager to scale and elevate Fashion Nova's presence across college campuses and Gen Z creator communities.
- You live on TikTok and Instagram, understand college culture, and know how to bridge digital social trends with real-world viral activations.
Responsibilities
- Own, architect, scale, and lead Fashion Nova's nationwide College Ambassador & Campus Strategy, driving brand affinity and sales across target universities.
- Establish recruitment, onboarding, engagement, and retention frameworks to manage a high-performing network of student brand ambassadors and campus leaders.
- Develop campus-specific playbooks tailored to top college markets, greek life, campus organizations, and student culture.
- Build and manage a robust pipeline of student creators, micro-influencers, and campus trendsetters to generate a continuous, high-volume content engine.
- Oversee large-scale product seedings, capsule launch gifting, and exclusive campus discount initiatives to drive immediate conversion.
- Manage end-to-end event production, logistics, budget allocation, and vendor management for on-campus brand footprints.
- Collaborate with E-Commerce and Merchandise teams to identify Gen Z demand trends and optimize student-focused promotional strategies.
- Deliver regular dashboards to executive leadership detailing ROI, key wins, and actionable optimization strategies.
Requirements
- 6+ years of experience in Brand Marketing, Influencer/Ambassador Marketing, or Community Strategy within the fashion, apparel, lifestyle, or youth consumer goods sector.
- Conceptualize and execute high-impact 360-degree campus campaigns, blending viral digital activations with dynamic real-world events like tailgates, spring break activations, pop-up shops, and music festival tie-ins.
Nice to have
- Bachelor's degree in Marketing, Communications, Business, or a related field preferred.
Compensation
- Today, Fashion Nova has amassed over 40 million social media followers, with annual sales of approximately $2 billion!
Benefits
- Flexible Paid Time Off (PTO)
- Comprehensive health insurance across Medical, Dental and Vision
- 401k match, with immediate vesting upon eligibility
- Weekly catered lunches fully-stock kitchen pantry!
- Structure competitive incentive models, product gifting tiers, exclusive perks, and commission structures to keep ambassadors motivated and engaged.
- Partner closely with Influencer Marketing, Social Media, PR, Performance Marketing, and Creative teams to align campus campaigns with major collection drops, holiday moments, and core brand milestones.
Company info
- Fashion Nova is the world's leading trend-to-market fashion and lifestyle brand with high-growth categories across its Women, Men, Kids and Beauty divisions. Renowned for delivering the most-wanted styles to millions worldwide, Fashion Nova earned the title of the Top 5 Most-Searched Fashion Brand on Google in 2022, alongside Louis Vuitton and Nike.
- Founder & CEO Richard Saghian launched the brand in 2006, from a retail location in Los Angeles. After multiple store openings, Saghian launched the e-commerce website for Fashion Nova in 2013, pioneering a disruptive social commerce model of affordable, on-trend, size-inclusive clothing online- powered by an innovative, social media-first marketing strategy.
- Today, Fashion Nova has amassed over 40 million social media followers, with annual sales of approximately $2 billion!
- The brand's name has been featured in chart-topping hit songs by Cardi B, Drake, Saweetie, Tyga and Offset and its styles have been worn by many celebrities, artists and athletes including Meg The Stallion, Ice Spice, Chris Brown, Kourtney Kardashian, and Kylie Jenner.
- Fashion Nova is the world's leading trend-to-market fashion and lifestyle brand with high-growth categories across its Women, Men, Kids and Beauty divisions.
- Renowned for delivering the most-wanted styles to millions worldwide, Fashion Nova earned the title of the Top 5 Most-Searched Fashion Brand on Google in 2022, alongside Louis Vuitton and Nike.
- Founder & CEO Richard Saghian launched the brand in 2006, from a retail location in Los Angeles.
- After multiple store openings, Saghian launched the e-commerce website for Fashion Nova in 2013, pioneering a disruptive social commerce model of affordable, on-trend, size-inclusive clothing online- powered by an innovative, social media-first marketing strategy.
- We are steadfast in our commitment to equal employment opportunities and pledge that these objectives are reflected in all aspects of our daily operations.
Equal opportunity
- Equal Opportunity Employer.
This listing is sourced directly from Fashion Nova's careers page and normalized into a canonical job model.