Stepful
Senior Manager, Growth Marketing
New York City · Senior
Sponsorship not specified$140k-$160kDetected 4 days ago
Project ManagementSEMGrowth MarketingPerformance MarketingRecruiting
About the role
- We're looking for a data-driven and creative Growth Marketing Senior Manager to take full ownership of some of our key paid channels.
- This role is perfect for someone who thrives in a startup environment-rolling up their sleeves, testing fast, scaling what works, and pushing boundaries to hit ambitious growth targets.
- This hybrid opportunity is based out of our NYC office, reporting directly into our VP of Growth.
Responsibilities
- Own end-to-end paid media strategy across Meta, Google, and potential new channels. From planning through launch, optimization, and scale.
- Build and drive a continuous testing roadmap across different tactics, audiences, creative, messaging, and landing pages, translating results into actionable insights.
- Manage our Search agency, holding them accountable to performance goals and roadmap execution.
- Own weekly KPI reporting, surfacing trends, efficiencies, and scaling opportunities, and sharing learnings across the team.
- Partner with the creative teams and external agencies to rapidly produce high-performing video, UGC, influencer, and static assets.
- Drive new acquisition and full-funnel growth ideas, playing an active role in shaping and running experiments.
Nice to have
- You geek out over testing frameworks, UGC trends, and performance marketing communities
- 4+ years of hands-on experience scaling paid social and paid search at a D2C startup, ideally managing $1M+ monthly budgets.
- A track record of driving efficient growth (CAC, ROI, LTV) while scaling spend.
- Strong project management skills, with the ability to handle multiple initiatives at the same time.
- Comfort with tactical execution and strategic thinking-you can set the plan and run it yourself.
- High attention to detail, with a habit of catching and preventing errors before they become problems.
- Experience managing external creative agencies, briefing them effectively, and providing sharp, actionable feedback that helps them iterate toward higher-performing ads.
- Ruthlessly analytical.
Compensation
- The target base salary range for this opportunity is $140,000 - $160,000, and is part of a competitive total rewards package including performance-based bonus, equity and benefits.
- Individual pay may vary from the target range and is determined by a number of factors including experience, internal pay equity and other relevant business considerations.
Benefits
- Stepful is a workforce platform redefining how America's largest health systems build, train, and retain their talent.
- Since our founding in 2021, Stepful's trained over 32,000 practice-ready healthcare workers.
- Layering onto our successful direct-to-consumer training, Stepful partners with leading healthcare institutions to address the growing national shortage of healthcare workers.
- We're improving access to quality healthcare for everyone, everywhere, and improving access to healthcare career ladders for those who need them most.
- We have partnerships with half of the top 10 health systems in the US and are in process with many more.
- Meaningful Equity Stake
- Subsidized Medical, Dental, and Vision insurance plan options
- Benefits and Compensation:
- FSA, HSA and commuter benefits
- Open vacation policy, including:
- Guidance of 15 days PTO annually
- Individual pay may vary from the target range and is determined by a number of factors including experience, internal pay equity and other relevant business considerations.
Company info
- We credit much of our success to our exceptional team.
- We're looking for mission-driven builders who thrive in fast-paced, ambiguous environments, and embody our four core values:
- The target base salary range for this opportunity is $140,000 - $160,000, and is part of a competitive total rewards package including performance-based bonus, equity and benefits.
Equal opportunity
- Stepful is proud to be an equal opportunity employer.
- equal opportunity employer.
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