Rad AI
Director, Demand Generation
United States · Director · Full-time
Sponsorship not specifiedDetected 9 days ago
LLMsHubSpotGrowth MarketingPerformance MarketingValuationPatient CareRadiologyLeadershipCommunicationCollaboration
About the role
- With one of the largest proprietary radiology report datasets in the world, our AI has helped uncover hundreds of new cancer diagnoses and reduced error rates in tens of millions of radiology reports by nearly 50%.
- Rad AI has secured over $140M in funding, including a recently oversubscribed Series C ($68M round) led by Transformation Capital, bringing our valuation to $528M.
- If you're ready to shape the future of healthcare, we'd love to have you on our team!
Responsibilities
- Own demand generation strategy and performance: Lead and shape Rad AI's full-funnel demand generation plan, connecting business priorities, budget and pipeline goals.
- Lead integrated campaigns: Develop and execute programs across paid social, search, retargeting, email, webinars, partner channels and targeted account-based programs.
- Partner with Marketing Operations: Define campaign requirements, audience logic, scoring, routing, attribution and reporting needs. Maintain enough HubSpot fluency to validate setup and troubleshoot issues.
- Manage budget and channel performance: Allocate investment, manage agencies and make clear decisions about where to scale, adjust or stop spending.
- Analyze and optimize: Track funnel performance, test messaging and channels and turn data into actions that improve conversion and pipeline.
- Drive cross-functional execution: Align with Sales, RevOps, Product Marketing and Marketing Communications on priorities, handoffs and follow-up.
- Create operating discipline: Build clear plans, owners, milestones and deadlines. Communicate risks early, close loops and ensure campaigns move from strategy to launch.
- Proven ability to set strategy and personally execute integrated campaigns across paid, email, webinars, partner channels and account-based programs.
- Strong HubSpot fluency across campaigns, workflows, lifecycle stages, scoring, attribution and reporting, with the ability to partner effectively with Marketing Operations.
- High bias for action and comfort operating in a fast-paced, build-from-scratch environment.
Requirements
- 10+ years of experience in demand generation, growth marketing or performance marketing, with a proven record of driving qualified pipeline in B2B SaaS.
- You will own the demand generation roadmap, lead integrated campaigns, manage investment decisions and build the operating discipline required to generate a qualified enterprise pipeline.
Compensation
- Annual company-wide offsite
Benefits
- The Director of Demand Generation will be expected to set the vision, establish the plan, make decisions and stay close enough to the work to ensure campaigns launch, perform and improve.
- At Rad AI, we're on a mission to transform healthcare with artificial intelligence.
- Our investors include Khosla Ventures, World Innovation Lab, Gradient Ventures, Cone Health Ventures, and others-all backing our mission to empower physicians with cutting-edge AI.
- Experience marketing into health systems or other complex healthcare organizations, with a strong understanding of multi-stakeholder buying cycles.
Company info
- Founded by a radiologist, our AI-driven solutions are revolutionizing radiology-saving time, reducing burnout, and improving patient care.
- Most recently, Rad AI was named to CNBC's Disruptor 50 https://www.cnbc.com/2025/06/10/2025-cnbc-disruptor-50-see-the-full-list-of-companies.html list, highlighting the innovation and momentum behind our mission.
This listing is sourced directly from Rad AI's careers page and normalized into a canonical job model.