PointClickCare
Sr. Customer Engagement Marketing Manager (Canada)
Remote or Mississauga · Senior
Sponsorship not specifiedCAD 111k-CAD 124kDetected 1 day ago
Product ManagementRecruitingHRCustomer SuccessResearchLeadershipCommunicationCollaborationMentoring
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odds of building a lasting career here
47Sponsors, lottery-bound
Cap-exempt (no lottery)0
Sponsors this role80
Entry-level history0
PERM / green-card track0
Lottery odds (Level II)66
Fits your clock70
Sponsors, but it's cap-subject — you still face the weighted lottery (~30% per draw at Level II). Good if you win; have a cap-exempt backup on your list.
Lottery odds assume a STEM candidate.
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About the role
- This program leader will evolve our customer engagement marketing strategic plan.
- They will empower our customers with a relevant and valuable digital experience as they interact with our customer online communities, user groups, nurture programs, and leverage positive customer experiences to influence buyer decisions.
- This individual will utilize their breadth of understanding about our industry and products from PointClickCare's full portfolio.
Responsibilities
- Develop strategic planning and execute programs to support customer engagement initiatives.
- Collaborate with Web Developer(s) to be accountable for the software and other technical aspects of the platform(s) used (maintenance, upgrades, implementing new features, etc.) Develop a roadmap for technology requirements to support development, including integrations with customer relationship tools
- Build relationships, align with and influence stakeholders.
- Drive continuous awareness, and affinity, through effective and innovative marketing programs via appropriate channels (email, online communities, in-app in our product, social, etc.)
- Innovate and implement ideas to grow all market segments online communities' userbase of customer champions and influencers, drive engagement, and expand reach.
- Leverage data and insights to manage performance and other KPIs - continuously optimizing and improving program performance
- Insights & Intelligence team to help build one voice of the customer program
- Fertility & Adoption Support
- Continuous Development Support Program
- to help providers deliver exceptional care.
Nice to have
- Leadership/ coaching skills (no formal direct reports) to provide guidance to existing team to integrate engagement best practices and apply knowledge/ skills into practice.
- Experience translating insights and data into consumer value and marketing strategy
- Deep appreciation of customer and product lifecycle methodology.
- Understanding of PCC solution offerings, key industries and market segments
Skills
- Strong strategic problem solver with the ability to bring thought leadership and guidance for cross-functional teams
Compensation
- These will include, but not limited to, onboarding, team events, semi-annual and annual team meetings.
Benefits
- Retirement Plan Matching
- Wellness Support Programs and Resources
- Parental & Caregiver Leaves
- Benefits starting from Day 1!
- Flexible Paid Time Off
- As a leading health tech company that's founder-led and privately held, we empower our employees to push boundaries, innovate, and shape the future of healthcare.
- At PointClickCare, we empower our people to be the architects of a smarter healthcare future; one that is human-first and accelerated by AI to create meaningful and lasting change.
Company info
- Recognized by Forbes as a top private cloud company and honored as one of Canada's Most Admired Corporate Cultures, we offer flexibility, growth opportunities, and meaningful work.
- It all starts with our hiring practices where we uncover AI expertise that complements our mission, and we continue to invest in training and development to nurture innovation throughout the employee journey.
- As well as how to properly engage customers with evidence-based adoption programs.
- Cross-functionally collaborate with customer-facing teams, cultivating relationships with SMEs to curate content, resources and evolve editorial calendar that supports the growth and adoption of our products and services, helping customers realize the true value and full potential of PointClickCare.
- As part of our commitment to a streamlined and equitable hiring experience, PointClickCare uses AI tools to assist with candidate screening and assessment.
- PointClickCare our mission is simple:
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This listing is sourced directly from PointClickCare's careers page and normalized into a canonical job model.