RentSpree

RentSpree

Senior Content Marketing Manager

Seattle, WA · Senior

Sponsorship not specified$150k-$200kDetected 17 days ago
A/B TestingContent MarketingGrowth MarketingSalesCollaborationMentoring

About the role

  • About RentSpree Renting should be faster, fairer, and less stressful than it is.
  • We're the infrastructure that makes that happen.
  • 300+ real estate company and MLS partnerships.

Responsibilities

  • Create scalable content that drives "Learn → Activate → Refer": translate core product value and best practices into content that improves conversion, activation, and retention across both flywheels.
  • Stand up repeatable production systems: build an editorial calendar, templates, a lightweight content ops system, and a measurable distribution plan (email, social, webinars, partner channels, in-product placements as applicable).
  • Build a nano-influencer + customer advocate motion: recruit, enable, and activate credible voices (agents + landlords) to create trusted content, testimonials, and co-marketing moments.
  • Develop a customer proof engine: systematically source and ship case studies, quotes, reviews, and short-form proof assets that support growth campaigns, lifecycle journeys, sales enablement, and product launches.
  • Partner tightly with Growth, PMM, Product, Data, and Sales Collaborate on a flywheel-aligned roadmap: partner with Growth Marketing, Insights/Experimentation, PMM, and Product to ensure content + community efforts map to the highest-leverage opportunities and key metrics.
  • Operate with experimentation rigor: define hypotheses, run tests, and iterate content/community motions based on performance and learnings-building a playbook the org can scale.
  • Support brand elevation through bold, dynamic storytelling: help shift market perception of RentSpree beyond a point solution through clear, trusted, and differentiated narratives and customer stories.
  • Your role may include other tasks, projects, and team support.
  • Proven experience building repeatable content systems (not one-off campaigns): editorial strategy, production, distribution, and measurement.
  • Strong instincts for trust-building storytelling: customer proof, testimonials, case studies, creator partnerships, and narrative development that moves adoption-not just engagement.

Requirements

  • Experience launching and scaling community or advocacy programs (online communities, webinar programs, ambassador programs, creator/influencer programs, customer councils).
  • Strong writing + editorial judgment, with the ability to adapt voice across personas (agents vs. landlords) and formats (short-form, long-form, scripts, live/webinar).

Nice to have

  • they're the agents and landlords already using RentSpree every day.
  • help shift market perception of RentSpree beyond a point solution through clear, trusted, and differentiated narratives and customer stories.
  • Use AI to scale output (responsibly) Leverage AI and agentic workflows to accelerate ideation, drafting, repurposing, distribution, and measurement-raising velocity without sacrificing quality or brand trust.
  • Our job descriptions evolve with our business needs and priorities.
  • Skills You Bring 5-10+ years in content marketing, community, editorial, creator/influencer, or integrated marketing roles -ideally within SaaS, proptech, fintech, or marketplace / B2B2C or B2C businesses.

Skills

  • hands-on use of AI tools/workflows to accelerate production, repurposing, and insights-brand-safe and quality-driven.
  • Qualities You Practice These are the principles we hire for and hold ourselves to:
  • Own it end to end.
  • Drive projects from idea to execution.
  • Take pride in the work.
  • Do what it takes.
  • Communicate like a teammate.
  • Direct, candid, and respectful.
  • Hold a high bar.
  • Think critically.
  • Stay curious.
  • Keep looking for ways to do it better.

Compensation

  • $150k-$200k

Benefits

  • Health coverage from day one.
  • Medical, dental, and vision for you and your dependents.
  • HSA/FSA options.
  • Headspace Care+, gym discounts, and more.
  • Life and disability coverage, plus a SIMPLE IRA with company match.
  • Flexible vacation.
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This listing is sourced directly from RentSpree's careers page and normalized into a canonical job model.