Whalar
Creative Strategist
Berlin, DE · Director
Sponsorship not specifiedDetected 28 days ago
Content MarketingVideo ProductionResearchLeadershipCommunicationCollaborationPublic Speaking
About the role
- This role is an opportunity to be part of the team shaping the future of creator-first creative strategy.
- Proactively generate original, insight-driven strategic ideas, challenging and inspiring creative thinking for Whalar clients
- Use measured campaign outcomes to continually inform and refine future strategies and ideas
Responsibilities
- Create together with the Creative Strategy Directors compelling, creator-led creative and social strategies rooted in actionable insights for key new business pitches
- Build and shape creator briefings to ensure on-strategy creator co-creation
- Provide creative and strategic support to key accounts, collaborating with the Creative Strategy team and the regional team to identify strategy opportunities and enhance existing relationships
- Consult on paid media strategies and platform-specific rollout plans with partner media agencies to ensure the strategy is executed effectively
- Collaborate cross-functionally with teams like Paid Media, Measurement & Analytics, Creator Partnerships, and Client Services to develop comprehensive client solutions and ensure our creative strategic visions come to life throughout the execution process
- Passion and experience in the creator economy and ecosystem and its evolving landscape. Community is not just a word to you. You actively drive and foster collaboration, and this passion fuels your insights
Requirements
- 6+ years of experience in creative, social media, and content strategy
- Fluency in social media platforms and their unique dynamics, including extensive knowledge of user behaviors, platform best practices, creator ecosystems, and emerging platform trends
- You are platform-native and deeply immersed in creator culture, with a strong understanding of trends, creators, and audience behaviours across TikTok, YouTube, and Instagram
- Passion and experience in the creator economy and ecosystem and its evolving landscape.
- You are solution-oriented and driven by positivity
- Must be a native German speaker and professionally fluent in English (speaking and writing capabilities)
- Support unpacking client briefs, identifying the exact strategic outcome and what is required to achieve it
Nice to have
- Interest in video editing is a plus
Skills
- Strong analytical skills; comfortable transforming sets of data into actionable insights
Compensation
- Identify and develop community and creator strategies for short-term and annual projects in close collaboration with the Creative Strategy Directors, Research & Insight, Client Services, Design and Community teams
Benefits
- 25 days of PTO + winter break
- Monthly phone/internet reimbursement
- Professional development stipend
- New joiner home office allowance
- Whalar Group provides flexible benefits and collaborative work environments and experiences so employees can work productively in a setting that best and uniquely suits their needs.
- At Whalar Group, diversity, equity, and inclusion (DEI) isn't just a statement, it's our collective strength.
Company info
- Our people are our superpower.
- A diverse team and inclusive leadership have shaped Whalar Group since our inception in 2016, fueling a constant evolution of growth.
- We champion a culture of respect and empathy, fostering a sense of belonging that transcends demographics.
- We hire individuals of all backgrounds and empower them to thrive, challenge stereotypes, and actively break societal barriers.
Equal opportunity
- Equal opportunity extends to all aspects of the employment relationship, including hiring, promotions, training, working conditions, compensation, and benefits.
This listing is sourced directly from Whalar's careers page and normalized into a canonical job model.