Church & Dwight
Director, DTC and Social Commerce
USA, Ewing, NJ · Director · Full-time
Sponsorship not specified$174k-$248kDetected 27 days ago
Performance MarketingAffiliate MarketingFinancial ModelingForecastingPerformance ManagementCadenceShopifyLeadership
About the role
- Church & Dwight is seeking a Director, DTC and Social Commerce,to join our team.
- This leader bridges creator-led commerce, digital experience, and enterprise growth strategy, ensuring TikTok Shop and DTC operate as an integrated demand engine across the broader omni-channel ecosystem.
- This role is open to both hybrid and remote candidates, with a preference for a hybrid work arrangement.
Responsibilities
- Deliver against GMV, profitability, and customer growth targets
- Develop forecasting frameworks, inventory planning, and financial models across both channels
- Lead weekly/monthly business reviews with executive stakeholders
- TikTok Shop Business Build & Scale
- Own and grow DTC and TikTok Shop P&L, including revenue, margin, demand creation, and operating expenses
- Own the end-to-end TikTok Shop business, including Seller Center operations, product setup, promotions, and performance optimization
- Partner directly with TikTok to unlock platform growth programs, beta opportunities, and media support
- Build a high-performing creator flywheel that drives always-on content and scalable demand
Nice to have
- Experience scaling TikTok Shop or social commerce from early-stage to meaningful revenue
- Background in beauty, CPG, or consumer brands
- Experience integrating DTC, marketplace, and retail strategies
- Familiarity with Shopify, Amazon, or multi-channel commerce ecosystems
- Existing network within creator or influencer ecosystems
- Compensation decisions are dependent upon the facts and circumstances of each position and candidate.
- Church & Dwight is proud to be an Equal Opportunity Employer/Veterans/Individuals with Disabilities.
Skills
- Commission structures, incentives, and performance frameworks
Compensation
- The U.S. base salary range for this full-time position is $174,000-$247,700
- The actual base pay offered to the successful candidate will be based on multiple factors, including, but not limited to, job-related knowledge/skills, experience, business needs, geographical location, and internal pay parity.
Benefits
- Lead marketplace operations including product listings, pricing, bundles, inventory, fulfillment coordination, and account health
Company info
- A collective energy and ambition.
- A place where you can make a real difference.
- We're a company that genuinely cares about our people, our products, our consumers and the environment.
- Our unique, informal culture champions courage, determination and collaboration.
- Knowing we have an open and supportive team means each of us has the freedom to take responsibility and ownership.
- We have a shared passion to work hard, innovate and push boundaries.
- United by the belief that when we strive for growth, anything is possible.
- While we might not be the largest company in our industry, we believe we can have the biggest impact because: Together We Have the Power to Win.
- The Director, DTC and Social Commerce is a commercial leader responsible for building and scaling Touchland's direct-to-consumer business across owned and social commerce channels.
Apply directly at Church & Dwight →Create a free account for alerts like thisView Church & Dwight immigration profile
This listing is sourced directly from Church & Dwight's careers page and normalized into a canonical job model.