Epic for kids

Epic for kids

Demand Generation Manager - Epic School Plus (Contract)

Remote, US

Sponsorship not specified$40k-$60kDetected 26 days ago
Project ManagementEmail MarketingContent MarketingHubSpotSalesforceMarketoGoogle AnalyticsGrowth MarketingSalesLead GenerationForecastingCustomer SuccessEpicResearchLeadershipCommunication

About the role

  • The ideal candidate combines strategic thinking, strong execution skills, data-driven decision making, and a passion for education.

Responsibilities

  • Create integrated marketing programs aligned to sales goals, target markets, and growth objectives.
  • Build campaigns that drive awareness, engagement, lead generation, pipeline creation, and customer expansion.

Requirements

  • 5-8 years of experience in demand generation, growth marketing, field marketing, or B2B marketing.
  • Proven track record generating measurable pipeline and revenue impact.
  • Experience managing integrated marketing campaigns across multiple channels.
  • Experience with:
  • Experience supporting enterprise or district-level sales teams.
  • Bachelor's degree in Marketing, Communications, Business, Education, or related field.
  • Strong analytical and reporting skills.
  • Excellent project management and organizational abilities.
  • Exceptional written and verbal communication skills.
  • Experience in EdTech, SaaS, education publishing, or K-12 education.
  • Familiarity with district purchasing cycles and educational funding sources.

Nice to have

  • Identify new opportunities to accelerate growth within strategic districts and state markets.
  • Account-Based Marketing (ABM)
  • Content marketing
  • Paid digital advertising
  • Conferences and trade shows
  • Customer advocacy programs
  • Ensure consistent messaging across all channels and touchpoints.
  • Pipeline generation

Compensation

  • Develop and execute the annual multi-channel demand generation strategy for Epic School Plus.
  • Collaborate with leadership on annual planning, forecasting, and budget allocation.

This listing is sourced directly from Epic for kids's careers page and normalized into a canonical job model.