Criteo
Vice President, Business Development, Retail Media
New York · Exec
Sponsorship not specified$210k-$270kDetected 11 hours ago
SalesAccount ManagementBusiness DevelopmentLead GenerationPipeline ManagementNegotiationForecastingCadenceLeadershipMentoring
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odds of building a lasting career here
59Sponsors, lottery-bound
Cap-exempt (no lottery)0
Sponsors this role80
Entry-level history0
PERM / green-card track0
Lottery odds (Level IV)94
Fits your clock70
Sponsors, but it's cap-subject — you still face the weighted lottery (~61% per draw at Level IV). Good if you win; have a cap-exempt backup on your list.
Lottery odds assume a STEM candidate.
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Context, not a finding about this posting: of this employer's 3 green-card filings in this occupation, 100% were for a worker who already held the job.
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About the role
- In the Americas, Retail Media spans both retailer supply and brand demand across the U.S. and Canada and operates in close partnership with globally centralized Product, R&D, GTM, Agency, Operations, Finance and Strategy teams.
- Success in this role requires a dynamic leader who can coach teams toward stronger value creation, strategic upsell, and measurable growth outcomes.
- We acknowledge that many candidates may not meet every single role requirement listed above.
Responsibilities
- This is a highly sales-focused leadership role for a builder: someone who brings rigor to lead generation, value creation, executive engagement, and pipeline management, and who can translate market opportunity into closed retailer partnerships.
- This leader will own and scale the Americas new-business motion for retailer acquisition while also helping raise the commercial performance of the broader retailer-facing team.
- Build and lead the Retail Media Americas business development strategy focused on creating qualified pipeline and winning new retailer partnerships across priority segments in the U.S. and Canada.
- Lead executive-level client and prospect engagement, including discovery, value articulation, business-case development, negotiation strategy, and complex deal orchestration.
- Develop compelling commercial narratives that translate Criteo's Retail Media capabilities into clear retailer value, including revenue growth, media monetization, platform leverage, and long-term strategic advantage.
- Partner closely with Product, GTM, and Operations to shape winning proposals and ensure regional market needs are represented in roadmap and go-to-market decisions.
- Represent Criteo externally with senior retailers, partners, and industry stakeholders, and serve as a visible leader in the Retail Media market.
- Measurable uplift in how retail managers and related leaders identify growth opportunities, create commercial value, and drive upsell.
- New retailer wins that expand Criteo's Retail Media footprint and create durable long-term revenue opportunities in the Americas.
- someone who brings rigor to lead generation, value creation, executive engagement, and pipeline management, and who can translate market opportunity into closed retailer partnerships.
Requirements
- Proven senior commercial leader with deep success in new business development or enterprise sales within Retail Media, AdTech, Martech, commerce media, or closely adjacent sectors.
- Experienced in high-growth or transformation environments where building, changing, and scaling the go-to-market model are all required.
- Excellent communicator with executive presence, strong judgment, and the ability to balance near-term revenue opportunities with long-term platform value.
- Experience in Retail Media, commerce media networks, retailer monetization, marketplace growth, or related platform businesses.
- Experience working across both the U.S. and Canadian markets.
- Experience leading leaders, not just individual contributors.
- If your experience looks a little different from our requirements but you believe that you can still bring value to the role, we'd love to see your application!
Nice to have
- Preferred experience
Compensation
- $210,000 - $270,000
- The US base salary pay range for this position per year is:
Benefits
- 📈 Grow with us - Learning, mentorship & career development programs.
- 💪 Your wellbeing matters - Health benefits, wellness perks & mental health support.
- 💸 Fair pay & perks - Attractive salary, with performance-based rewards and family-friendly policies, plus the potential for equity depending on role and level.
- Additional benefits may vary depending on the country where you work and the nature of your employment with Criteo.
- For employees based in the US, certain roles at Criteo are eligible for additional rewards, including quarterly or annual bonus and restricted stock units.
- In partnership with Finance, create repeatable mechanisms for tracking funnel health, conversion, stage velocity, win/loss insights, and source-level pipeline effectiveness.
- Stronger top-of-funnel generation and materially healthier retailer pipeline coverage.
Company info
- We're Criteo, the Commerce Intelligence Platform.
- Criteo helps businesses turn shopper signals into commerce outcomes while delivering more relevant experiences for shoppers.
- We use proprietary commerce intelligence and AI decisioning to drive relevance for shoppers and performance for businesses.
- At Criteo, our culture is as unique as it is diverse.
- From our offices across the globe or from the comfort of home, our 3,600 Criteos collaborate together to build an open, impactful, and forward-thinking environment.
- We foster a workplace where everyone is valued, and employment decisions are based solely on skills, qualifications, and business needs-never on non-job-related factors or legally protected characteristics.
- What We Offer:
- 🏢 Ways of working - Our hybrid model blends home with in-office experiences, making space for both.
- 🤝 A team that cares - Diverse, inclusive, and globally connected.
This listing is sourced directly from Criteo's careers page and normalized into a canonical job model.