IA Scareers

IA Scareers

Senior Performance Marketing Manager

US - New York, NY · Senior · Full-time

Sponsorship not specified$89k-$152kDetected 13 days ago
A/B TestingSEMMarketoGrowth MarketingPerformance Marketing

About the role

  • IAS Pay Transparency: The annualized base salary ranges for the primary location, and any additional locations are listed below.
  • Our pay ranges are based on the work location.

Responsibilities

  • This role is built for a versatile, data-driven marketer who can own our paid media engine from start to finish, driving qualified pipeline and engaging key buying groups across our target accounts.
  • This means taking pipeline goals, building out multi-channel media plans (across Paid Search, Paid Social, Display, and Content Syndication), managing budget allocation, and continuously optimizing to maximize ROI.
  • You won't just fish for single leads.
  • You'll design and scale multi-channel campaigns tailored to engage and advance entire buying groups within our target accounts, running continuous experimentation and conversion optimization programs across digital channels and landing experiences.
  • Strong experience aligning programs and workflows with Sales and Marketing Operations to drive unified revenue outcomes.
  • Integral Ad Science (IAS) is a leading global media measurement and optimization platform that delivers the industry's most actionable data to drive superior results for the world's largest advertisers, publishers, and media platforms.

Requirements

  • 5+ years of experience in digital marketing, demand generation, or growth marketing within B2B SaaS, preferably in ad tech.
  • ABM: Proven success executing account-based marketing (ABM) strategies and running campaigns against highly targeted buying groups.
  • Experience with Marketo, Asana, and 6Sense or Demandbase.
  • You're just as happy collaborating with Sales on a target account push as you are jumping into data dashboards to help a teammate unpack campaign results.
  • For additional details or if you have questions, contact us at compliance@integralads.com.

Nice to have

  • Each candidate's compensation package is based on multiple factors, but not limited to, geography, experience, skills, job duties, and business need.

Compensation

  • $88,900.00 - $152,400.00 Annual

Benefits

  • All full-time employee roles include competitive compensation and are eligible for an annual bonus and/or other incentive plans.
  • We will consider all qualified applicants without regard to race, color, nationality, gender, gender identity or expression, sexual orientation, religion, disability or age.

Company info

  • IAS does not accept any unsolicited resumes or candidate profiles.
  • If you are interested in becoming an IAS recruiting partner, please send an email introducing your company to recruitingagencies@integralads.com.
  • We will get back to you if there's interest in a partnership.
  • We're looking for a strategic, execution-focused Senior Performance Marketing Manager who is ready to join our Global Demand Generation Team.
  • Our mission is to be the global benchmark for trust and transparency in digital media quality.

Equal opportunity

  • Employer:
  • IAS is an equal opportunity employer, committed to our diversity and inclusiveness. We will consider all qualified applicants without regard to race, color, nationality, gender, gender identity or expression, sexual orientation, religion, disability or age. We strongly encourage women, people of color, members of the LGBTQIA community, people with disabilities and veterans to apply.
  • California Applicant Pre-Collection Notice:
  • We collect personal information (PI) from you in connection with your application for employment or engagement with IAS, including the following categories of PI: identifiers, personal records, commercial information, professional or employment or engagement information, non-public education records, and inferences drawn from your PI. We collect your PI for our purposes, including performing services and operations related to your potential employment or engagement. For additional details or if you have questions, contact us at compliance@integralads.com.

Visa & Work Authorization

  • You'll be working on a dynamic mix of traditional and emerging channels to scale our digital distribution: one day you'll be leading the charge on a global paid search and social strategy; the next, you'll be testing a newsletter sponsorshi

This listing is sourced directly from IA Scareers's careers page and normalized into a canonical job model.