introhive

Vice President, Product Marketing and Management

Canada · Exec

Sponsorship not specifiedDetected 20 days ago

Machine LearningData EngineeringAgentic AIProduct StrategyHubSpotSalesforceCRMPerformance ManagementCustomer SuccessLeadershipCommunicationMentoring

About the role

We're uniting Product Management (PM) and Product Marketing Management (PMM) under one accountable executive leader - a deliberate choice that reflects our belief that these disciplines succeed together when they are tightly aligned.
This is a people‑leadership role, not a solo strategist seat.
Remote - Open to candidates across Canada and the United States, with preference for those located in the Greater Toronto Area or New York Metro Area.

Own segmentation, ICP, positioning, and messaging - the translation layer between product truth and commercial success, and the upstream source of market intelligence and strategic framing for the company.
Own pricing and packaging in partnership with Finance, Sales, and Marketing, including product-led growth motions where they create leverage.
Lead technology horizon scanning - AI agents, data infrastructure, integration ecosystems, privacy and compliance shifts - and translate those signals into product direction before competitors do.
Lead a combined PM + PMM function with genuine organizational authority - not a cross-functional influence role, but an accountable executive seat.
Partner with VP of Product Engineering and his team to convert the roadmap into delivered, adopted, and monetized capability - measured in usage, adoption, and revenue, not just shipped features.

Experience as an individual strategist is table stakes
Deep fluency in the competitive landscape - MarTech, GTM-tech, revenue intelligence, CRM ecosystem - and the ability to translate competitive insight into product and positioning decisions faster than the market moves.
Comfort operating at both the strategic horizon (12-18 months out) and in the near-term commercial reality, without losing credibility in either direction.

Cross-Functional Leadership
Elevate voice-of-customer insight as a structured input to prioritization and commercial decisions, not anecdote.
Organization & Talent

Lead the annual and quarterly strategic planning cycle; deliver a rolling 12-18 month strategic roadmap that balances innovation, competitive differentiation, and business outcomes.

every PM and PMM in this organization understands how their work connects to win rates, retention, and revenue.
What You'll Bring
10+ years in product leadership in SaaS or enterprise software, with direct experience leading both Product Management and Product Marketing - or running them in close partnership with demonstrated readiness to own the combined function.
A track record of moving the metrics that matter - usage, satisfaction, win rate, retention - and translating that movement into growth, gross margin, and enterprise value.
We want to see the numbers as well as the narrative.
Time-to-value for new customers
Introhive is the leading relationship capital and data enrichment platform, helping companies build stronger connections, accelerate revenue, and unlock growth through the power of trusted relationships.
Our mission is to make business more human by empowering people and organizations with insights that drive meaningful engagement and measurable impact.

This listing is sourced directly from introhive's careers page and normalized into a canonical job model.