RADAR

RADAR

Senior Manager, Brand Marketing

New York City · Senior · Contract

Sponsorship not specified$150k-$200kDetected 18 days ago
Graphic DesignStakeholder ManagementWritingHubSpotSalesforceGoogle AnalyticsCRMSupply ChainCadenceSensorsResearchLeadershipCommunication

About the role

  • RADAR is one of the best-funded companies in retail technology, backed by a recent Series B financing at a $1 billion valuation.
  • Inventory accuracy is only the beginning.
  • We believe RADAR can become foundational infrastructure for the physical economy, powering new AI-driven commerce experiences across retail and beyond.

Responsibilities

  • Drive RADAR's brand positioning, messaging hierarchy, tone of voice, and visual identity
  • Develop and maintain a messaging architecture that gives every team a clear, consistent way to talk about what RADAR does and why it matters.
  • Develop and maintain a campaign calendar including designing and development of franchise and one off content types
  • Build and maintain the templates, brand guidelines, and self-serve toolkits that allow the broader organization to communicate consistently to all external partners (Customer Pipeline, Current Partners, Strategic Brand Partners, Technology Partners, Recruiting Partners etc.) without creating a bottleneck.
  • Manage the redevelopment of, and the ongoing content management of RADAR'S website, as well as LinkedIn, and press as RADAR's primary owned and earned channels: responsible for both strategy and execution.
  • Partner with and manage our PR agencies to maximize the value of founder visibility, major announcements, and earned media opportunities.
  • Develop a proactive communications calendar that builds consistent market presence
  • Partner with Strategic Operations to drive communications that keep the organization informed, aligned, and accountable, including all-hands, milestone moments, and leadership messaging.
  • Support the organization through change by ensuring transitions are communicated clearly and consistently across all levels.
  • Develop and execute campaigns across owned and earned channels that build brand awareness and support commercial momentum.

Nice to have

  • 8-10 Years of marketing experience, preferably in a B2B technology at a high-growth company, ideally at an inflection point where the brand needed to scale alongside the business.
  • Proven ability to translate complex, technical subject matter into a clear, compelling external language that resonates with a business audience
  • Strong digital fluency and website strategy experience.
  • Experience owning and managing external channels end to end, including LinkedIn and earned media, with accountability for both strategy and execution
  • Comfortable working in analytics and reporting tools (google analytics or LinkedIn Insights, or similar) to track channel performance and translate data into decisions
  • A builder who thrives in ambiguity, able to prioritize and execute while creating the playbook as they go.
  • The ability to turn technical expertise and commercial nuance into language that resonates externally.
  • Exceptional stakeholder management skills, earning credibility with subject matter experts and leadership alike.

Compensation

  • At RADAR, your base pay is one part of your total compensation package.

Company info

  • E-commerce got real-time data infrastructure decades ago. Physical stores still have not. RADAR is changing that.
  • RADAR is building the data infrastructure layer for the physical world, starting with retail. Our hardware-enabled SaaS platform uses proprietary overhead sensors, software, and AI-powered analytics to locate every product in a store, continuously, down to the fixture. We are deployed across 1,400+ stores with retailers including American Eagle Outfitters and Old Navy, processing tens of billions of real-world events every day, delivering 99%+ accuracy in complex, noisy environments - at fleet scale.
  • RADAR is one of the best-funded companies in retail technology, backed by a recent Series B financing at a $1 billion valuation. Inventory accuracy is only the beginning. We believe RADAR can become foundational infrastructure for the physical economy, powering new AI-driven commerce experiences across retail and beyond.
  • Join us if you want to work on a large, unsolved, technically challenging problem with an ambitious team building category-defining technology.
  • E-commerce got real-time data infrastructure decades ago.
  • Physical stores still have not.
  • RADAR is changing that.
  • RADAR is building the data infrastructure layer for the physical world, starting with retail.
  • Our hardware-enabled SaaS platform uses proprietary overhead sensors, software, and AI-powered analytics to locate every product in a store, continuously, down to the fixture.
  • We are deployed across 1,400+ stores with retailers including American Eagle Outfitters and Old Navy, processing tens of billions of real-world events every day, delivering 99%+ accuracy in complex, noisy environments - at fleet scale.
  • Mission-Driven: We're transforming retail with cutting-edge technology and building something that truly matters.
  • Collaborative Team: We thrive on curiosity, shared goals, and solving complex problems together.
  • High Impact: You'll make meaningful contributions from day one and help shape the future of our product and company.
  • Clear Communication: We value honesty, humility, and respectful dialogue-everyone's voice matters.
  • Balanced Lives: We work hard, but not at the expense of well-being. We respect time, boundaries, and life outside of work.
  • Diverse Perspectives: We believe better ideas come from diverse backgrounds, experiences, and viewpoints.
  • Empathy-Driven Design: We build with deep respect for our end users, listening closely to their feedback and needs.
  • We are seeking a Sr.
  • Manager, Brand Marketing to shape and steward RADAR's brand narrative.
  • This is a foundational role within a newly created function.
  • RADAR has strong points of view and meaningful market presence and this role will bring those threads together into a coherent, consistent story that scales with us.
  • You will help define how RADAR shows up in the world including what we say, how we say it and where we say it.
  • As we scale, consistent and credible external presence will be a meaningful competitive advantage, and you will be at the center of driving it.
  • You will work closely with our Commercial, Product, Customer and RFID Center of Excellence teams to surface subject matter expertise and translate it into messaging that is coherent, compelling and on brand.
  • This role requires equal parts strategic thinking and hands on execution.
  • You'll make meaningful contributions from day one and help shape the future of our product and company.

This listing is sourced directly from RADAR's careers page and normalized into a canonical job model.