AppLovin
Media Buyer, Emerging Channels - Growth Marketing
Palo Alto, CA · Mid
Stay score
odds of building a lasting career here
Sponsors, but it's cap-subject — you still face the weighted lottery (~61% per draw at Level IV). Good if you win; have a cap-exempt backup on your list.
Lottery odds assume a STEM candidate.
Personalize to your clock →H-1B wage level
the lottery is wage-weighted — each level is one more entry
$754 more — $153,754 — moves this role to Level III and 3 lottery entries. That figure is inside the range the employer already advertised.
Based on the DOL prevailing wage for this occupation and worksite, a base salary of $153,754 would place this position at wage Level III. That figure is within the posted range, and I'd like to target it. This role classifies under "Market Research Analysts and Marketing Specialists" for prevailing-wage purposes.
DOL prevailing wage, 2026-27 wage year · Market Research Analysts and Marketing Specialists (13-1161) · San Jose-Sunnyvale-Santa Clara, CA. Wage level is derived by USCIS from the offered wage, occupation and worksite; the occupation shown is inferred from the job title.
Employer immigration record
from this employer's Department of Labor filings
Green-card intent detected
Files H-1B transfers
Sourced from Department of Labor LCA, PERM and prevailing-wage disclosure data. Employer matching is by name, so figures may be split across an employer's legal entities. Absence of a filing means none appears in our copy of the data, not that none exists.
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About the role
- For more information about AppLovin, visit: www.applovin.com.
- AppLovin is scaling its self-serve advertiser base for Applovin Ads Manager.
Responsibilities
- To support an efficient and fair hiring process, we may use technology-assisted tools, including artificial intelligence (AI), to help identify and evaluate candidates.
Requirements
- 3+ years of direct, hands-on-keyboard execution experience in paid media buying across multiple platforms
- Ability to operate independently, with strong attention to detail regarding performance and budget changes, platform-level delivery discrepancies and tracking drops,
- Strong test-and-learn track record, data driven, and creative.
- Comfort with Claude, SQL, Posthog, and BI tools like Superset, Looker, or similar.
Nice to have
- Experience acquiring advertisers or businesses (B2B or marketplace/two-sided), not only consumers.
- Ad-tech, DSP, or marketplace background
- Direct experience driving ad creative strategy - you can mock up or storyboard ad concepts yourself, or have examples of ad concepts you originated that drove real performance
- AppLovin provides a competitive total compensation package with a pay for performance rewards approach.
- Method of Application: Apply online
- Application Window: The application window is expected to close within 30 days of the posting date.
- All questions or concerns about this posting should be directed to peopleops@applovin.com.
- AppLovin is proud to be an equal opportunity employer that is committed to inclusion and diversity.
Skills
- About AppLovin
- The company provides end-to-end advertising solutions for businesses to reach, monetize and grow their global audiences.
Compensation
- 10 paid holidays per year
- Paid Holidays: 10 paid holidays per year
- CA Base Pay Range
- $153,000 - $200,000 USD
- 80 hours per year
Benefits
- Unlimited Discretionary Time Off
- 401(k) Retirement Plan
- Paid Sick Leave: 80 hours per year
- Paid Time Off:
Company info
- About AppLovin AppLovin makes technologies that help businesses of every size connect to their ideal customers.
Equal opportunity
- equal opportunity employer that is committed to inclusion and diversity.
- Learn more about EEO rights as an applicant here.
- If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send us a request at jobs@applovin.com
This listing is sourced directly from AppLovin's careers page and normalized into a canonical job model.