Cruva
Sr. Marketing Manager
Los Angeles · Senior
Sponsorship not specified$95k-$125kDetected 73 days ago
Cadence
About the role
- Cruva is the operating system for brands selling on TikTok Shop.
- We work with 1,400+ DTC brands, from multi-seven-figure to nine-figure operations, running their affiliate programs, creator relationships, sample seeding, payouts, and GMV attribution at scale.
- We are doing multi-millions in ARR, profitable, bootstrapped, and growing several-fold in 2026.
Responsibilities
- Cruva newsletter. Own the editorial calendar, draft each issue, ship on cadence, and grow the list.
- Customer case studies. Interview the brands and creators behind our largest customer wins and develop them into substantive stories that operators in the space share with each other.
- The Cruva TikTok Shop Index. Our quarterly proprietary data report on the state of the platform. You manage design, copy production, launch, and distribution end-to-end
- Lead magnets. At least one free tool, report, or template per quarter. Brief design and engineering, write the copy, ship, and promote.
- Brand and event marketing. TikTok Shop Summit, partner events, customer dinners: both production and storytelling.
Requirements
- You can brief designers, edit short-form video, run projects to deadlines, and learn unfamiliar tools without supervision.
- Comfort executing against a defined strategy.
Compensation
- $95,000 to $125,000 base salary depending on experience, plus meaningful early-stage equity. Start date: as soon as available.
- Los Angeles, CA. In-person at our office regularly. Remote candidates will not be considered for this role.
This listing is sourced directly from Cruva's careers page and normalized into a canonical job model.