Moonbug Entertainment
Sales Director, Toys
New York, New York, United States · Director · Full-time
Sponsorship not specifiedDetected 37 days ago
SalesLeadershipCommunicationTime Management
About the role
- As the Sales Director, Toys within Brand Partnerships, you will own and grow Moonbug's advertising revenue across the toy industry.
- You'll leverage senior client-direct relationships to drive new business, expand existing partnerships, and close high-value, multi-platform deals.
- You will lead the sales strategy for the category, shaping how we position Moonbug's IP, platforms, and global audience to toy marketers while personally driving conversations from pitch through close.
Responsibilities
- Deliver and exceed sales revenue targets within the Toy category, owning category performance end to end.
- Serve as the Toy Category Lead, responsible for shaping the go-to-market narrative and positioning Moonbug as a must-buy partner for toy manufacturers and brands.
- Build, manage, and grow a strategic account list focused primarily on senior client-direct relationships within the Toy industry, with agency relationships serving as secondary support where applicable.
- Develop and execute a category-specific sales strategy that identifies short- and long-term growth opportunities and builds a sustainable pipeline.
- Craft compelling category narratives and strategic frameworks that translate Moonbug's IP, audience scale, and platform capabilities into meaningful solutions for Toy partners.
- Lead high-level client conversations, from initial outreach through deal structuring and long-term partnership development.
- Collaborate cross-functionally with client success, media and ad ops, data, creative, social, marketing, and finance to ensure programs are positioned and executed for success.
- Act as the internal voice of the Toy category, educating cross-functional teams on industry trends, competitive dynamics, retail cycles, and partner priorities.
- Experience building category strategy, shaping go-to-market narratives, and positioning media or content platforms within a specific vertical.
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This listing is sourced directly from Moonbug Entertainment's careers page and normalized into a canonical job model.