General Robotics
Content Producer
Redmond, WA
Work authorization required$80k-$140kDetected 40 days ago
FigmaPhotoshopIllustratorAdobe Creative SuiteCanvaAfter EffectsMotion DesignContent MarketingCustomer SuccessRoboticsPremiere ProResearchLeadershipCommunicationCollaboration
About the role
- In a fast‑moving startup, you'll combine strategic thinking with hands‑on execution, establishing agentic workflows to scale your impact and define creative standards as we shape the future of physical AI.
- Base Salary Range The anticipated base salary for this position is $80k - $140k.
Responsibilities
- Work with product and engineering to decide how each capability should be told, then create the demo end to end - owning the narrative arc and storyboards through shoot direction and final cut.
- Build persuasive, on-brand sales assets - pitch decks, brochures, one-pagers and stay ahead of what sales will need next, growing the repository rather than producing one-offs on request.
- Keep the website current to the company narrative and technology: plan what it needs to say at each product moment and campaign, then execute the content updates and design refreshes yourself.
- Partner with product, engineering, sales, customer success, marketing, and leadership to source insights and align outputs.
- Build the content function that scales-without losing the speed that makes us competitive.
- Create scalable processes that improve speed, quality, and consistency.
- Identify gaps and build systems, workflows, and documentation that mature the marketing function.
- You'll collaborate closely with our research and engineering teams to craft compelling product demo experiences and produce polished, high‑impact video content that brings our robotics platform to life.
- You'll drive the creative development of marketing and sales assets and steward our web presence, ensuring every digital touchpoint reinforces our brand, communicates product truth, and signals category leadership.
- Help define and create new categories in the automation industry using AI.
Requirements
- Ability to quickly absorb complex engineering concepts and translate them for non‑technical audiences.
- Experience collaborating across product, engineering, and sales
- ability to influence without authority.
Nice to have
- Experience at a robotics, deep tech, or software startup.
- Can leverage and set up AI workflows for production and asset creation - using generative tooling to speed ideation, asset variants, and output.
- Translate technical concepts into clear, customer‑ready narratives.
- Contribute to brand evolution, positioning frameworks, messaging architecture, and creative direction.
- Facilitate feedback loops to refine content based on customer interactions and market dynamics.
- Operate with high ownership in a fast‑moving, high‑growth environment.
- Balance strategic thinking with hands‑on execution, moving seamlessly between planning, creating, editing, and optimizing.
- Proficiency in Figma, Canva, and Adobe Creative Cloud (Premiere Pro, After Effects, Illustrator, Photoshop).
Skills
- Your actual pay will be based on factors such as skills, experience, and location.
Compensation
- The anticipated base salary for this position is $80k - $140k.
- Your actual pay will be based on factors such as skills, experience, and location.
- In addition to base salary, this role is eligible for benefits including medical, 401K and other health benefits.
Company info
- plan what it needs to say at each product moment and campaign, then execute the content updates and design refreshes yourself.
- We're looking for someone who's equal parts strategist and creator - they work with product and engineering to shape what gets made, then make it.
Equal opportunity
- Equal Opportunity Employer - General Robotics is an
- equal opportunity employer.
- Accommodations - If you need a reasonable accommodation during the application or interview process, please contact: HR@GeneralRobotics.company
- If you need a reasonable accommodation during the application or interview process, please contact: HR@GeneralRobotics.company
Visa & Work Authorization
- This role is open to candidates currently based in and authorized to work in the US.
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This listing is sourced directly from General Robotics's careers page and normalized into a canonical job model.