Right Hook Digital

Right Hook Digital

eCommerce / DTC Growth Strategist - US/Canada (Remote)

United States

Sponsorship not specified$90k-$110kDetected 59 days ago
Data AnalysisProject ManagementGrowth MarketingExcelLeadership

About the role

  • We're all about results, but even more so, we're about relationships.
  • We don't believe in bloated client rosters or diluted focus-quality over quantity is our mantra.
  • So if you're passionate about driving big outcomes and want a career that scales with you, we're your next home.

Responsibilities

  • You won't just manage accounts; you'll shape and execute on the Growth Marketing OS, where every dollar moves the needle toward profitable growth.
  • Build and present data-driven strategies that connect to each client's big-picture growth goals.
  • Guide and oversee the strategic use of paid marketing channels (Social & Search) to drive scalable, profitable growth.
  • Collaborate with the Creative Strategist to ensure high-converting, brand-aligned creative is deployed and tested across relevant channels.
  • Lead and mentor your pod team (Media Buyer, Project Coordinator, Visual Creator) to deliver seamlessly aligned growth strategies.

Requirements

  • From media to creative, our team has your back so you can focus on what you do best.

Nice to have

  • What You Bring Ideally, 3+ years of eCommerce Paid Social strategy experience (DTC experience a plus).
  • Proven success driving results with $40k+/month ad budgets.
  • Marketing expertise in creative strategy, data analysis, and fundamentals.
  • Excel & Google Sheets Pro with a handle on MER, CLTV, nCPA, and other critical business metrics.
  • Top-notch communicator with a client-centered mindset.
  • A natural leader and team player who embodies Right Hook's values, especially Client Success and Elevate One Another.
  • Ideally, 3+ years of eCommerce Paid Social strategy experience (DTC experience a plus).

Skills

  • Why Right Hook?

Compensation

  • $90k-$110k

Benefits

  • $90-$110k + access to company bonus scheme
  • Partner with top brands in fashion, health & fitness, beauty, and beyond.

Company info

  • Right Hook Digital is an eCommerce Growth Agency that's laser-focused on delivering unmatched growth for ambitious brands.
  • Our "profit-first" approach means we don't just run ads; we build brands that last.
  • By joining our team, you'll be part of a collective that genuinely cares about making an impact-not only for our clients but for each other.
  • With a specialized pod team structure, each Lead Strategist here is backed by a tight-knit team and equipped with the tools needed to drive real results.
  • Focus on Quality, Not Volume: Fewer clients, more impact.
  • We let you get deep into each brand's growth journey.
  • Values at Our Core: Our values guide us daily-Client Success, Team Elevation, Wow in Every Interaction, Openness & Candor, and Kaizen.
  • Growth as a Constant: With our Performance + Growth Framework (PGF), you'll always have opportunities to elevate your skills.
  • Strategic Impact: You won't just manage accounts; you'll shape and execute on the Growth Marketing OS, where every dollar moves the needle toward profitable growth.
  • Candid Culture: Feedback here flows both ways, from team member to CEO.
  • We mean it when we say "Openness & Candor." About the Role As a Lead Strategist, your role will be to drive profit-first growth through expert strategy, creativity, and leadership.
  • You'll be implementing our Growth Marketing OS to help clients scale profitably and overcome growth challenges.
  • Here's what you'll be owning: Strategic Planning: Build and present data-driven strategies that connect to each client's big-picture growth goals.
  • Cross-Channel Strategy: Guide and oversee the strategic use of paid marketing channels (Social & Search) to drive scalable, profitable growth.
  • Creative Strategy: Collaborate with the Creative Strategist to ensure high-converting, brand-aligned creative is deployed and tested across relevant channels.
  • Budget Performance: Identify and execute budget allocation strategies that maximize profitable growth, such as shifting investment toward high-performing channels.
  • Client Relationships: Be the go-to advisor for your clients-Results Through Relationships isn't just a tagline; it's our core.
  • Team Leadership: Lead and mentor your pod team (Media Buyer, Project Coordinator, Visual Creator) to deliver seamlessly aligned growth strategies.
  • Best Practice Contributor: Help define and refine our best practices, testing methods, and playbooks.
  • Project Management: Own end-to-end project flow, ensuring quality execution from ads to landing pages.
  • Our values guide us daily-Client Success, Team Elevation, Wow in Every Interaction, Openness & Candor, and Kaizen.
  • Feedback here flows both ways, from team member to CEO.
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