Numeral
Marketing Operations Manager
HQ - San Francisco, CA · Senior
Sponsorship not specifiedDetected 54 days ago
Project ManagementHubSpotSalesforceMarketoCRMBusiness DevelopmentAccountingForecastingCadenceWebflowLeadershipPublic Speaking
About the role
- Reporting to the Head of Growth, this team member sits at the intersection of marketing strategy and technical execution, owning the marketing technology stack and ensuring every system, process, and data flow is instrumented, automated, and built to scale.
Responsibilities
- Architect and maintain scalable marketing automation systems that support multi-segment buyer journeys from individual practitioners through enterprise accounts
- Continuously audit, debug, and optimize systems to ensure accuracy, scalability, and alignment with business goals
- Manage data enrichment, identity resolution, and system integrations across marketing and sales platforms to ensure a consistent, accurate view of every contact and account
- Own marketing data architecture, campaign taxonomy, and documentation, and continually enhance lead scoring, routing, and lifecycle automation
- Work alongside RevOps to support the Salesforce data model, maintain the integration of marketing systems, and ensure data integrity and CRM quality
- Pipeline Architecture & Lead Management
- Analyze campaign and lead performance, conversion rates, and deliver actionable insights with clear recommendations for improvement
- Collaborate on lifecycle stage definitions, lead scoring models, routing logic, and SLAs to ensure marketing contribution to pipeline is measurable and optimized
- Iterate and improve lead structures and lead scoring, conversional signals, assist in automating assignment processes, and maintain data quality in "top of funnel" data capture
- 401(k) to help you build long-term financial security
Requirements
- Document all systems, workflows, and processes with the rigor required for a team of one: if it is not documented, it does not exist
Compensation
- Competitive salary and equity - you'll share directly in the company's success
Benefits
- Competitive salary and equity - you'll share directly in the company's success
- Full medical, dental, and vision coverage
- Wellness perks like Headspace and the Peloton One App
- Maintain system health and compliance, including workflow optimization, data hygiene, email deliverability, and consent management
Company info
- We are seeking a strategic, systems-minded Marketing Operations Manager to lead the infrastructure, technology, and operational engine that powers our marketing organization.
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