Synthesia
Field Marketing Manager - US
New York City
Sponsorship not specifiedDetected 1 day ago
DatadogProject ManagementHubSpotSalesforceCRMValuationLogisticsVendor ManagementCommunicationAdaptability
About the role
- Continuously track and report on hosted event performance - measuring sourced and influenced pipeline, opportunity progression, and ROI in partnership with Marketing Ops
- Travel across North America to execute events as needed - flexibility to travel regularly is a key part of this role
Responsibilities
- This is a role for someone who understands that the best field marketing doesn't just generate leads, it builds relationships that accelerate deals.
- Our existing NAMER Field Marketing Manager will continue to own trade shows and our flagship Synthesia Live event in New York.
- Develop compelling event concepts, themes, and agendas that resonate with senior buyers and create genuine value beyond the pitch
- Support our ABM Manager with 1:few account-based campaign activations where a physical or virtual hosted component adds lift
- Own the end-to-end strategy and execution of Synthesia's 1:1 and 1:few hosted events program across North America, executive dinners, VIP roundtables, bespoke account activations, and curated intimate experiences for target buying groups
- Collaborate with Sales and SDR teams to identify the right accounts, contacts, and moments for hosted event outreach, and ensure tight pre- and post-event coordination
- Design event experiences with a deliberate commercial outcome in mind: opening new opportunities at target accounts, accelerating stalled pipeline, and strengthening multi-threaded relationships within key buying groups
Nice to have
- 4-7 years of B2B field marketing experience, ideally in SaaS or high-growth tech
- Proven track record of designing and executing hosted events programs - executive dinners, roundtables, VIP activations - with clear pipeline outcomes
- Direct experience working alongside or within an ABM function, translating account intelligence into targeted field marketing programs
- Strong background partnering with Sales and SDR teams on account-based outreach, pre-event targeting, and post-event follow-through
- Experience running 1:1 and 1:few event formats alongside broader field programs - you understand both motions and when to use each
- Experience with pipeline attribution and reporting, including sourced vs influenced opportunity tracking
Skills
- Strong event production skills - you can concept, plan, and execute a high-quality intimate event from scratch
- Experience managing marketing automation and CRM platforms (HubSpot & Salesforce), including campaign tracking and account-level reporting
- Strong analytical skills with the ability to translate data into actionable insights, including pipeline attribution reporting
- Exceptional project management and organisational skills - able to run multiple concurrent events across different accounts and stages
- Comfortable balancing strategic planning with meticulous hands-on execution
- Collaborative and influential - you work naturally across Sales, ABM, and Marketing Ops to get things done
- Adaptable in a fast-paced, scaling environment where priorities can shift quickly
- Synthesia is the world's leading AI video platform for business, used by over 90% of the Fortune 100.
- You will work hand-in-hand with our
Apply directly at Synthesia →Create a free account for alerts like thisView Synthesia immigration profile
This listing is sourced directly from Synthesia's careers page and normalized into a canonical job model.