Ansira
Sr. Director, Client Strategy & Engagement
Remote-GA, USA · Director
Sponsorship not specifiedDetected 63 days ago
Brand StrategyBusiness DevelopmentLeadershipCommunicationCollaborationOrganizational Skills
About the role
- The Senior Director, Client Strategy & Experience is a senior program leader responsible for designing the channel and marketing programs that connect brand vision, platform capabilities, and local activation into measurable outcomes for our clients. This role brings a deep command of program design - spanning co-op program development, loyalty strategy,
- marketing and operational playbooks, marketing plans, and partner communication frameworks - and is grounded in an understanding of client data, industry trends, and emerging best practices. The Senior Director operates as both a strategic thinker and a hands-on practitioner, translating insights into recommendations that drive meaningful impact at the
Responsibilities
- Channel & Marketing Program Design
- Design and develop comprehensive channel and marketing programs that bridge brand strategy, platform capabilities, and local market activation including, but not limited to, co-op programs, loyalty initiatives, marketing plans, and partner communication strategies
- Build structured marketing and operational playbooks and program frameworks that enable consistent, scalable execution across diverse client and partner ecosystems
- Ensure all program design is rooted in measurable outcomes defining clear KPIs, performance benchmarks, and success metrics that tie program activity to business results
- Develop and maintain a point of view on what is working across program types, translating those findings into actionable guidance for clients and internal stakeholders
- Apply a test-and-learn mindset to program design, using data and industry insights to refine approaches and continuously improve outcomes across the client set
- Serve as a trusted strategic advisor to client stakeholders on all aspects of channel and marketing program design, bringing structured thinking and informed recommendations to every engagement
- Collaborate cross-functionally with Client Partnership, Delivery, Analytics, and Platform teams to ensure program strategies are executable, well-supported, and aligned to broader account objectives
- Partner with Client Partnership to identify growth opportunities within existing accounts contributing strategic POVs, program concepts, and thought leadership that elevate client conversations and unlock incremental revenue
- Shape proposals and new business narratives by bringing program design expertise and a data-backed perspective on what drives results for brands operating at the local level
Requirements
- 10+ years of experience in marketing strategy, channel marketing, partner program development, or related discipline ideally within a marketing technology or agency environment
- Demonstrated ability to design scalable program frameworks that balance brand standards with the flexibility required for local market execution
- Experience collaborating with platform and technology teams to align program strategy with available tools and capabilities
This listing is sourced directly from Ansira's careers page and normalized into a canonical job model.