Range
Vice President of Marketing
New York City · Exec
Sponsorship not specifiedDetected 41 days ago
PythonHTMLSQLData AnalysisData EngineeringData VisualizationA/B TestingSEMEmail MarketingContent MarketingMarketing AnalyticsHubSpotMarketoGrowth MarketingPerformance MarketingInfluencer MarketingLeadershipCommunication
About the role
- The ideal candidate is both a strategic leader and an execution expert with a deep understanding of performance marketing, brand positioning, and customer insights.
- This position is based in New York City.
- If you're not currently based in one of these areas but love what you see, let's discuss relocation options as part of your journey to joining us.
Responsibilities
- Develop and execute a comprehensive growth marketing strategy to drive customer acquisition, retention, and revenue growth.
- Optimize multi-channel marketing campaigns, including paid search, paid social, content marketing, referral programs, email marketing, and emerging platforms.
- Lead A/B testing, cohort analysis, and customer segmentation strategies to improve campaign performance.
- Manage and optimize marketing budgets across Meta, Google, programmatic, influencer marketing, and other paid channels.
- Build and maintain data pipelines to collect, clean, and analyze marketing performance data.
- Develop and implement attribution models and marketing mix modeling to evaluate the effectiveness of different channels.
- Recruit, mentor, and lead a high-performing growth marketing team.
- Work cross-functionally with design, engineering, and sales to ensure seamless campaign execution and growth initiatives.
- Boomerang Program: After two years at Range, you can take time away to start your own company.
- As a company, we are committed to designing products, building a culture, and supporting a team that reflects the diverse population we serve.
Requirements
- Minimum 15 years of experience in growth marketing, performance marketing, or a similar role in Finance, preferably in a high-growth startup, SaaS, or fintech environment.
Skills
- Proven track record of driving significant customer acquisition and revenue growth through paid and organic channels.
- Deep expertise in paid acquisition, lifecycle marketing, and conversion rate optimization.
- Proficiency in SQL and Python for marketing analytics and data-driven decision-making.
- Excellent communication skills to translate technical insights into actionable business strategies.
- Background in wealth management or high growth fintech companies (scaling beyond series C or D at a minimum).
- Experience with marketing automation tools such as HubSpot, Marketo, or Iterable.
- Familiarity with BI platforms like Metabase, Looker, or Google Data Studio.
- Basic proficiency in HTML for landing page and email template optimizations.
- Experience scaling a startup from early-stage to rapid growth.
- Background working in FAANG/MAMAA companies or other top-tier tech firms in addition to startups
- Health & Wellness: 100% employer-covered medical insurance for employees (75% for dependents), plus dental and vision coverage
- 401(k): Retirement savings program to support your future
Compensation
- Salary and equity refreshes based on performance
Benefits
- Paid Time Off: time to reset and recharge + most federal holidays
- Parental Leave: Comprehensive leave policy for growing families
- Fitness: Monthly movement stipend
- Equity & Career Growth: Early exercise eligibility and a strong focus on professional development
- Annual Compensation Reviews: Salary and equity refreshes based on performance
- We'll hold your spot for 6 months - and pause your equity vesting, which resumes if you return
- We are committed to equal employment opportunities regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status.
- Investments, taxes, retirement, estate planning, all in one platform instead of scattered across different advisors and apps.
Equal opportunity
- equal opportunity workplace.
Visa & Work Authorization
- employment opportunities regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status
This listing is sourced directly from Range's careers page and normalized into a canonical job model.