Lalamove

Marketing Manager

New York

Sponsorship not specified$100k-$140kDetected 26 days ago

RESTGraphic DesignGoogle AdsMeta AdsContent MarketingInfluencer MarketingLogistics

About the role

Delivery is what we do best and we ensure it is always fast and simple.
We have massively scaled our efforts across Asia, Latin America, the Middle East and now have our sights on taking our best-in-class technology to the rest of the world.

Develop and implement brand and marketing plans to drive awareness, user acquisition, growth and retention, as well as driver lead growth with a near-term emphasis on brand awareness and influencer marketing activity
ultimately achieving KPIs such as first-time user, user base, driver lead growth, number of orders, and cost control (e.g. CAC)
Manage internal and external resources to ensure marketing & PR campaigns are rolled out as planned and on budget
Drive channel performance optimization of Facebook Ads, Google Ads, network campaigns, etc. in service of broader brand and growth objectives
Oversee and develop a team of three direct reports (digital marketing, graphic design, content marketing), providing clear direction, communicating strategy effectively, and driving performance
Develop and implement brand and marketing plans to drive awareness, user acquisition, growth and retention, as well as driver lead growth with a near-term emphasis on brand awareness and influencer marketing activity; ultimately achieving KPIs such as first-time user, user base, driver lead growth, number of orders, and cost control (e.g. CAC)

This Notice will inform you how we will use your personal data, explain your privacy rights and the protection you have by the law when you apply to join us.
Collaborate with functional teams in Hong Kong, such as Functional Marketing, Platform Operations, Driver Operations, Product & Tech, Corporate Solution or any other appropriate functions as required
The ideal candidate will be responsible for all aspects of marketing for awareness creation, customer acquisition, growth, and retention.

At Lalamove, we believe in the power of community.
Millions of drivers and customers use our technology every day to connect with one another and move things that matter.
We are full steam ahead to make Lalamove synonymous with delivery and on a mission to impact as many local communities as we can.
We are now seeking a high-caliber Marketing Manager based in New York.
As part of the Lalamove founding team in the US team, you will be leading the local marketing team and collaborate closely with the rest of local and regional stakeholders to achieve marketing excellence.

This listing is sourced directly from Lalamove's careers page and normalized into a canonical job model.